Partner Marketing Manager

October 22

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Honeycomb.io

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SaaS • Enterprise • Artificial Intelligence

Honeycomb. io is an observability platform designed to provide comprehensive insights into application performance. It unifies logs, metrics, and traces into a single data type, allowing engineers to quickly diagnose and resolve issues. Honeycomb. io offers features like distributed tracing, anomaly detection, and service maps to help teams enhance system visibility and operational efficiency. It integrates with popular cloud services like Amazon Web Services and Kubernetes, and supports technologies such as OpenTelemetry. Honeycomb. io aims to enable engineering teams to deploy confidently, reduce incident response times, and improve overall productivity.

51 - 200 employees

Founded 2016

☁️ SaaS

🏢 Enterprise

🤖 Artificial Intelligence

📋 Description

• Design and execute co-marketing programs that deliver pipeline, adoption, and revenue impact. • Align with sales, partner and field marketing teams to ensure activities are outcome-driven, not just activity-driven. • Build and own joint go to market programs such as webinars, hackathons, workshops, and other in person and virtual events • Build campaigns and activities that enhance and amplify our participation in 3rd party events • Collaborate with the Partner team to contribute to GTM plans for partners in the Honeycomb ecosystem. • Anticipate roadblocks and creatively problem-solve to move initiatives forward. • Develop scalable frameworks, playbooks, and processes that partners and internal teams can reuse. • Break down silos to drive collaboration across marketing, sales, product, and partner orgs to create compelling campaigns and ensure consistent messaging and execution. • Ability to translate technical partner capabilities into joint value propositions and co-marketing initiatives • Create compelling narratives for joint solutions through campaigns, events, and content. • Develop enablement assets that empower sales teams to sell better, together. • Tailor campaigns and content to diverse partner types (ISVs, SIs, cloud alliances, etc.) and their audiences. • Collaborate with SMEs to create blog posts, whitepapers, success stories, podcasts and other materials co-authored with partners. • Measure performance of partner marketing initiatives with clear KPIs. • Use data to optimize campaigns, iterate, and prove ROI.

🎯 Requirements

• 5–7 years in B2B marketing with at least 2 years focused on partner, alliance, and/or channel marketing. • Experience building co-marketing programs with measurable outcomes (pipeline, revenue, adoption). • Strong project management skills; comfortable managing multiple stakeholders across organizations. • Exceptional written, verbal, and visual communication skills. • Technical aptitude: able to grasp and communicate technical concepts, integrations, and joint value propositions. • Data-driven mindset with the ability to balance creativity and analytics. • Bonus: Experience in SaaS, observability, or developer-focused technologies. • Proficient in slack, asana and salesforce.

🏖️ Benefits

• A stake in our success - generous equity with employee-friendly stock program • It’s not about how strong of a negotiator you are - our pay is based on transparent levels relative to experience • Time to recharge - Unlimited PTO and paid sabbatical • A remote-first mindset and culture (really!) • Home office, co-working, and internet stipend • Full benefits coverage for employees, with additional coverage available for dependents • Up to 16 weeks of paid parental leave, regardless of path to parenthood • Annual development allowance • And much more...