Go-To-Market Business Architect

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Humata Health

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Artificial Intelligence • Healthcare Insurance

Humata Health is a physician-led, AI company dedicated to creating a frictionless prior authorization process for healthcare providers, payers, and patients. The company focuses on automating and optimizing operational workflows to enhance revenue cycle management, reduce errors, and ensure patients receive timely care. By leveraging advanced artificial intelligence, Humata Health aims for efficient submission of authorizations and improved patient transparency. With a strong emphasis on collaboration with strategic partners and maintaining high efficiency in authorization handling, Humata Health has successfully automated a significant portion of referral volumes, transforming the healthcare system.

51 - 200 employees

🤖 Artificial Intelligence

⚕️ Healthcare Insurance

📋 Description

• Partner-Led GTM Strategy: Lead the development and execution of high-leverage GTM strategies specifically designed to achieve deep penetration into the customer ecosystems of our existing and future channel and referral partners • Joint Opportunity Development: Collaborate closely with referral and channel partners to surface new sales opportunities and co-develop strategies to unlock them, ensuring the Growth team has a steady stream of qualified at-bats • Future Market Expansion: Identify areas of future market expansion, continuously researching and identifying new verticals, regions, and partner types that represent significant, untapped growth opportunities for Humata. • Market Feedback Loop: Bring back insights from partners and their customers to inform Humata’s GTM strategy, product roadmap, and messaging • Account Research and Intelligence: Research target health systems, payers, and pharmaceutical companies to map decision-makers, organizational priorities, and potential entry points. Build detailed account briefs that equip sales with the insights they need for tailored engagement. • Partner Relationship Management: Cultivate strong relationships with strategic partner teams, aligning around shared objectives and ongoing success • Strategic Collaboration: Work cross-functionally with Product, Marketing, and Sales to align partner activity with business priorities • Co-Marketing & Events: Collaborate closely with Marketing to develop joint marketing campaigns, including webinars, roundtables, and field events • Performance Metrics: Define and track success metrics for each partner channel, including sourced pipeline, event-generated leads, and handoff conversion rates.

🎯 Requirements

• 4+ years of experience in consulting (preferably in the healthcare space) or in a strategy role within the Healthcare / Revenue Cycle space • Demonstrated success in developing go-to-market strategies and/or developing & scaling strategic channel, referral, or reseller partnerships • Strong collaboration and handoff skills - adept at enabling internal sales teams to close partner-sourced opportunities with clear value messaging and alignment • A strategic, systems-oriented mindset with the ability to build scalable go-to-market motions through others • Experience planning and executing co-marketed campaigns and joint partner events—webinars, conferences, roundtables—that convert awareness into pipeline • Previous experience managing and selling through strategic partnerships/re-seller agreements is strongly preferred

🏖️ Benefits

• Impactful Work: Contribute to innovative solutions that improve healthcare efficiency and patient outcomes • Remote Flexibility: Enjoy working remotely while being part of a collaborative team, with access to our new office in Winter Park, FL • Competitive Compensation: Enjoy competitive base compensation, equity through our Employee Stock Option Plan, and bonus-eligible roles • Comprehensive Benefits: Full benefits package including unlimited PTO and 401k program with employer match • Growth Opportunities: Advance your career in a fast-paced, high-impact environment with ample professional development • Inclusive Culture: Join a diverse workplace where your ideas and contributions are valued