Growth Marketing Manager, APAC

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Logo of iHerb, LLC

iHerb, LLC

1001 - 5000 employees

Founded 1996

🛍️ eCommerce

🧘 Wellness

🛒 Retail

eCommerce • Wellness • Retail

iHerb, LLC is an e-commerce platform that specializes in health and wellness products. The company offers a wide range of products including vitamins, supplements, herbs, sports nutrition, beauty products, grocery items, and more. iHerb is committed to providing high-quality products sourced directly from manufacturers or authorized distributors. The platform is known for its competitive pricing, extensive product reviews, prompt delivery services, and a strong emphasis on customer satisfaction. iHerb serves an international customer base, offering shipping to numerous countries worldwide.

📋 Description

• Manage paid media campaigns across global and APAC-specific performance platforms • Optimize campaigns against business goals including new customer acquisition, revenue, ROAS, CAC, LTV, etc. • Develop budget allocation strategies across markets, channels, and campaigns based on performance • Lead performance creative testing across paid social, search, and display media platforms • Partner with creative teams to develop performance assets • Analyze campaign performance by market and audience to identify opportunities for scale and efficiency

🎯 Requirements

• 7+ years of experience in performance marketing, growth marketing, paid media, or digital acquisition • Proven ability to manage and optimize meaningful paid media budgets across multiple markets and channels • Strong analytical skills with experience measuring CAC, ROAS, LTV, payback period, conversion rate, retention, contribution margin, and cohort performance • Professional fluency or native-level fluency in English required • Professional fluency or native-level fluency in at least one major APAC language strongly preferred

🏖️ Benefits

• Health and wellness programs • Flexible work arrangements

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