Chief Marketing Officer

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iiDENTIFii

11 - 50 employees

🤖 Artificial Intelligence

🔐 Security

💳 Fintech

💰 $15M Series A on 2022-09

Artificial Intelligence • Security • Fintech

iiDENTIFii is a leading remote biometric platform focused on verifying real identities in a rapidly digitizing world. The company utilizes advanced technologies such as biometric liveness detection, facial verification, and secure triangulated authentication to prove an individual's identity swiftly and accurately. It specializes in solutions for customer onboarding, user authentication, and identity verification, ensuring compliance with regulatory frameworks like KYC and AML. Trusted by major financial institutions in Africa, iiDENTIFii's technology is robust against deepfake and digital injection attacks, making it a key player in fraud prevention and identity security. The platform seamlessly integrates with existing infrastructure, supporting both mobile and web-based solutions.

📋 Description

• The CMO will turn iiDENTIFii's biometric identity expertise, customer credibility and product strategy into a clear market position, trusted commercial narrative and measurable growth engine. • This role will assist in converting technical credibility and customer trust into market confidence and commercial growth. • You will lead and build at the same time. • This is a senior leadership role reporting directly to the CEO, with full ownership of the marketing function - today spanning brand, content, demand generation, product marketing, events and sales enablement. • It is a high-autonomy, high-accountability role: you will operate with significant independence, make consequential decisions at pace, and set the standard for marketing excellence across a technically sophisticated, security-sensitive biometric identity business. • The Chief Marketing Officer owns the “why, what and how” of iiDENTIFii's market presence: translating company strategy into a coherent, evidence-based marketing portfolio, setting the cadence and quality of content and campaigns, and acting as the connective tissue that keeps product, sales, engineering and operations aligned around a shared commercial narrative.

🎯 Requirements

• 10+ years in B2B marketing, with at least 5–7 years in a senior marketing leadership role (Chief Marketing Officer, Head of Marketing, VP Marketing, or equivalent) • Proven track record of building, scaling and leading marketing functions in technically sophisticated, fast-paced environments • Demonstrated success owning a marketing portfolio end-to-end, from strategy and brand through demand generation and commercial outcomes • Experience in fintech, regtech, identity, cybersecurity, or adjacent B2B technology sectors strongly preferred • Startup or scaleup experience strongly preferred; comfort operating at pace with ambiguity and limited structure • Able to support CEO, board and investor-facing narratives by translating market movement, customer proof, competitive dynamics and commercial strategy into clear strategic communication.

🏖️ Benefits

• Your money works harder here. As an iiDENTIFii employee, you gain exclusive access to ABSA's Employee Value Proposition, including preferential rates on home loans, vehicle finance, and personal loans, putting real financial benefit in your pocket from day one • Performance pays. Our competitive compensation package is designed to reward people who make an impact, because we believe exceptional work deserves exceptional recognition • Family comes first. We offer enhanced family responsibility leave, giving you the time and space that matters most when life calls • Your annual leave entitlement grows with your tenure • Cape Town preferable; remote-first culture • A technically excellent, mission-driven team at the frontier of biometric identity technology

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