Principal Product Marketing Manager

🔥 8 minutes ago

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Logo of Bizee powered by Incfile

Bizee powered by Incfile

11 - 50 employees

Founded 2004

🤝 B2B

💸 Finance

B2B • Finance • Legal

Bizee powered by Incfile is a company that specializes in assisting entrepreneurs in forming and managing their businesses. They offer a variety of business formation services including LLCs, S-Corporations, C-Corporations, and Nonprofits, while providing essential tools for business management such as virtual addresses, EINs, business licenses, and trademark registrations. Bizee also supports businesses with compliance services like registered agent services, annual reporting, and amendments. With a focus on making business formation easy and affordable, Bizee serves as a comprehensive service provider for startups and small businesses, guiding them from inception to growth with resources like tax consultations and bookkeeping support. Founded in 2004, Bizee commits to customer satisfaction with extensive support options and a strong industry reputation.

📋 Description

• Own the strategic direction of Bizee’s product marketing function • Drive subscription attach, conversion, retention, and revenue • Build Bizee’s product marketing function from the ground up • Partner with Brand, Growth, Product, and Partnerships leadership • Equip Sales and Customer Success to communicate product value • Define and evolve Bizee’s foundational product messaging and positioning • Lead pricing and packaging strategy across formation, subscription, and add-on products • Drive customer, market, and competitive research

🎯 Requirements

• 8+ years of product marketing experience, ideally in a subscription, SaaS, or platform business with a complex product portfolio • Experience building or scaling a product marketing function from an early stage • Deep experience driving pricing and packaging strategy, including research design and packaging structure decisions • Demonstrated impact on subscription retention, attach, and conversion through messaging, positioning, and product education • Strong cross-functional partnership experience with growth, product, partnerships, sales, and customer success teams • Management experience and readiness to build and lead a product marketing team

🏖️ Benefits

• Health Care Plan (Medical, Dental & Vision) • Life Insurance (Basic, Voluntary & AD&D) • Virtual Wellness Resources • Work From Home

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