Growth Marketing Assistant – Inbound / Outbound

Job not on LinkedIn

🔥 30 minutes ago

🇧🇷 Brazil – Remote

💵 R$2.2k / month

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Growth Marketing

👻 Ghost score 21%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Flowon - Gamification Lab

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2018

🤝 B2B

📚 Education

🎮 Gaming

B2B • Education • Gaming

Flowon - Gamification Lab is a company that specializes in creating engaging gamification solutions for businesses. By leveraging game design principles, Flowon enhances user experiences and fosters motivation, allowing organizations to effectively engage their customers or employees. Their innovative approach is aimed at improving productivity and driving desired behaviors in various contexts.

📋 Description

• Develop and implement inbound marketing strategies to generate B2C leads for the admissions team. • Manage and optimize campaigns using CRM-integrated tools. • Analyze and segment databases to reach relevant audiences with the greatest conversion potential. • Monitor campaign performance and adjust strategies based on analysis and feedback from the admissions team. • Ensure a consistent flow of qualified leads to the admissions team. • Set up CRM workflows, email sequences, email marketing campaigns, and other B2C lead-generation activities. • Develop and implement outbound marketing strategies, with an emphasis on email marketing and automation, to generate B2B leads. • Create and optimize persuasive copy for email campaigns, automation sequences, and other materials, with a focus on conversion. • Manage and optimize email campaigns and nurture flows using CRM-integrated tools. • Stay up to date with B2B marketing, copywriting, and technology trends, applying new techniques and tools as needed. • Set up CRM workflows, email sequences, email marketing campaigns, and other B2B lead-generation activities.

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, Advertising, or a related field. • Excellent written communication skills and the ability to create clear, concise copy. • Knowledge of CRM platforms and/or marketing automation. • Analytical skills, including the ability to manipulate and analyze large datasets using spreadsheets (Excel or Google Sheets). • Proficiency in reading English. • Ability to learn new software easily. • Interest in fostering collaboration between marketing and sales teams. • Ability to create advertising content that is engaging and persuasive. • Knowledge of lead-generation strategies. • Knowledge of copywriting techniques and psychological triggers applied to emails and CTAs (calls to action). • Familiarity with A/B testing for campaign optimization. • Experience creating reports and dashboards using Google Looker Studio. • Ability to analyze key campaign performance metrics (KPIs). • Experience building and maintaining relevant, up-to-date email lists in CRM systems. • Ability to plan, implement, and evaluate email marketing campaigns focused on conversion.

🏖️ Benefits

• Meal allowance on a flexible Swile card. • Amil health insurance. • Amil dental insurance at no cost to employees. • Birthday day off after one year with the company. • Access to the Vittude online therapy platform. • TotalPass. • Opportunity to enroll in courses offered by the institution on special terms for employees, including full undergraduate scholarships after the probationary period and partial graduate scholarships. • Opportunity to receive a scholarship for dependents and/or spouses after two years of employment with the institution. • Scholarships of up to 100% for undergraduate programs and 70% to 90% for graduate programs, subject to the institution’s policies. • Access to the library for studying and networking with professors and industry professionals.