Senior Performance Marketing Manager

🔥 1 minute ago

🇩🇪 Germany – Remote

⏰ Full Time

🟠 Senior

📈 Performance Marketing

👻 Ghost score 13%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Interlead GmbH

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2013

🛡️ Insurance

📦 Logistics

🏥 Healthcare

Insurance • Logistics • Healthcare

Interlead GmbH is a technology platform that specializes in generating qualified leads, appointments, and orders for businesses across various industries. Founded in 2013, Interlead uses AI-driven technology to match the right prospects with the right providers at the right time. The company serves over 2,400 partners across more than 20 verticals, including solar/energy, insurance, finance, real estate, and more, automating customer acquisition for its partners.

📋 Description

• Develop briefs, hypotheses, hooks, and messaging strategies • Build a structured creative testing system with continuous ad iteration • Develop and optimize landing pages, pre-landers, and conversion flows • Analyze funnel and campaign data such as CTR, CVR, CPA/CAC, ROAS, and lead quality • Derive concrete measures for scaling and budget allocation • Work closely with the Creative and Data teams • Implement data-driven A/B tests • Create, test, and optimize creatives and landing pages using AI-powered insights and tools • Manage Google, social, and native ads, including budget control, reporting, and performance analysis • Conduct ongoing market and competitor analysis to identify new growth opportunities and trends in AI and performance marketing

🎯 Requirements

• At least 5 years of experience in performance marketing, with a focus on lead generation • Strong knowledge of Google Ads and native advertising (primary focus); experience with Meta and TikTok is a plus • Experience using a range of AI tools for campaign optimization, creative development, or data analysis (ChatGPT alone is not sufficient) • Proficiency in tracking, tag management, Google Analytics, A/B testing, and marketing automation • Knowledge of CRO, including the development and optimization of landing pages and conversion funnels • Strong analytical skills, a data-driven mindset, and a passion for testing and growth • A strong creative eye for advertising assets and messaging • Team spirit, initiative, and the ability to work independently • Business-fluent German

🏖️ Benefits

• Permanent employment contract • 30 days of annual leave • The option to take unpaid leave at any time • Employer contribution to a company pension plan (the “Interlead Pension”) • Annual team events such as a summer party and Christmas party • Complete flexibility regarding your place of work (remote, at the Bremen headquarters, or, by arrangement, from abroad) • Complete flexibility in working hours • Agile working environment • Modern tools such as Slack, Monday, Notion, Google Workspace, and OKRs/Scrum • Fitness subsidy through Urban Sports Club or EGYM Wellpass • Open feedback culture and regular internal training • Transparent communication through monthly all-hands meetings, a weekly newsletter, and regular team updates • Ergonomic workstations, excellent coffee and espresso, drinks, and barbecue evenings at the Bremen headquarters • Monthly €20 home office allowance • Bike leasing on attractive terms • Attractive onboarding package and comprehensive onboarding