Joko
eCommerce • Finance • B2C
Joko is a mobile application that enhances users' purchasing power by offering cash back rewards and automatic coupon codes on everyday purchases. With over 4 million members, the app allows users to earn cash back effortlessly as they shop at their favorite retailers. Joko simplifies the purchasing experience, ensuring that members never pay more than necessary for their purchases while accumulating rewards quickly.
Head of Growth
4 days ago
🗣️🇫🇷 French Required
Joko
eCommerce • Finance • B2C
Joko is a mobile application that enhances users' purchasing power by offering cash back rewards and automatic coupon codes on everyday purchases. With over 4 million members, the app allows users to earn cash back effortlessly as they shop at their favorite retailers. Joko simplifies the purchasing experience, ensuring that members never pay more than necessary for their purchases while accumulating rewards quickly.
📋 Description
• Manage Joko's B2C growth engine across acquisition, activation, retention, and reactivation. • Scale Joko profitably and bring Joko into the hands of millions of users in France and the US. • Be deeply involved in day-to-day operations, working closely with Product, Data, and Brand to run fast experiments and unlock new growth loops. • Report to the CMO and lead the Growth team (CRM & Lifecycle and UA), a team of 4 today and growing. • Own and optimize our growth budget and LTV/CAC ratio. • Identify and activate new growth loops, exploring new channels and launching breakthrough ideas. • Partner with Product, Data, and cross-functional teams, ensuring alignment and fast execution across the company. • Own measurement, attribution, and incrementality, tracking KPIs daily and running incrementality tests. • Scale AI usage across the growth team, automating campaign operations and improving segmentation. • Lead and mentor the Growth team, fostering a high-performance culture rooted in experimentation.
🎯 Requirements
• 10+ years in growth, performance marketing, or full-funnel user acquisition in fast-paced tech environments in a B2C mobile app environment, marketplace • Scaled a growth engine with a proven track record of delivering profitable, sustainable growth at scale. • Growth hacker mindset: you’re creative, and able to think outside the box to unlock unconventional growth opportunities. • Strong expertise across performance channels (Meta, TikTok, Google, ASA, affiliates, referral, influencer, partnerships) with clear ownership of budget and steering. • Highly data-driven: you rely on experiments, cohort analysis, and funnel metrics to guide priorities. • Hands-on with growth levers: you're a doer and you jump in fast on projects when your team needs it, from referral to influencers to experiments, and get things done. • AI mindset: you use AI daily and know how to scale operations through automation, agents, and workflow improvements. • Previous experience building and managing a team, with strong leadership, coaching, and performance management skills. • Fluent in French and English, written and spoken.
🏖️ Benefits
• Flexible remote: If you live in Paris, you can choose to work from our office or from home with no constraints. If you live elsewhere, we can provide access to a coworking space. • Work from anywhere: Want to spend a month in Italy while working? Full-time employees can work from most countries in the world for up to 3 months per year → full-time only • A budget for remote work equipment • A Swile card for meals (if you are based in France) • Frequent team events and in-person gatherings every quarter 🎉 • Premium health insurance (Alan Blue, in France) → full-time only • A ClassPass subscription to stay in shape wherever you are → full-time only • …and much more, check the full list here!
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