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Manager, Digital Marketing

Job not on LinkedIn

🔥 0 minutes ago

🇮🇳 India – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

Where this job comes from

Posted on JustAnswer's careers page, not through a job board

First seen by Remote Rocketship 0 minutes ago

Logo of JustAnswer

JustAnswer

201 - 500 employees

👥 B2C

🏥 Healthcare

⚖️ Legal

B2C • Healthcare • Legal

JustAnswer is the world’s leading expert marketplace, connecting more than 16 million people worldwide with doctors, lawyers, and other experts. The company provides digital access to verified professionals in various fields, including healthcare, legal services, technical support, and wellness. By offering fast and affordable expert help, JustAnswer is revolutionizing professional services and making expertise more accessible for people everywhere.

📋 Description

• Own and scale the ChatGPT Ads channel, including campaign structure, budgets, bidding, and growth targets • Build AI agents to create and optimize ads • Use internal AI tools to create landing pages and funnel experiences for testing • Run structured tests on bidding, context hints, ad formats, and landing pages • Analyze conversational advertising in relation to user intent, conversation context, relevance, and decision-making • Use data to determine investment across campaigns, verticals, messages, and intents • Lead strategic optimization and growth projects across Google Ads and Microsoft Ads • Conduct audience, keyword, search query, and competitive research • Manage SEM/PPC budgets using smart bidding and optimize ROAS • Analyze conversions, revenue, margin, and ROAS using Google Ads, Excel, SQL, Power BI, Google Analytics, and similar tools • Collaborate with Marketing, Analytics, and Engineering teams to develop scalable acquisition strategies

🎯 Requirements

• 6–10 years of work experience in digital marketing • Significant experience with one or more of Google Ads, Microsoft Ads, YouTube, or Meta Ads • Hands-on use of LLMs such as ChatGPT, Claude, or Gemini in day-to-day PPC work • Experience with prompting, building custom agents, and automating ad copy, keyword research, and performance analysis • Advanced proficiency in Excel, including VLOOKUP and Pivot Tables • Strong analytical skills for interpreting PPC data and identifying trends • Comfort with Google Analytics, marketing technologies, conversion tracking, and tag management • Basic understanding of HTML, CSS, JavaScript, scripting, Python, Google Ads scripts, platform APIs, and MCP/agent tools • Curiosity and ability to learn quickly • Initiative and ownership of outcomes

🏖️ Benefits

• Inclusive workplace commitment • Equal opportunity employment • AI disclosure and informed consent regarding AI use in hiring process

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