Director of Creative & Brand – Digital Healthcare

🕒 May 15

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Keller Executive Search International

WebsiteLinkedInAll Job Openings

11 - 50 employees

🎯 Recruiter

👥 HR Tech

Recruitment • HR Tech • Professional Services

Keller Executive Search International is a global executive search firm specializing in helping organizations find exceptional leadership talent. With a network spanning numerous cities around the world, they provide recruitment services, transition planning, employee coaching, and leadership development. Committed to diversity and sustainability, Keller offers high-quality, tailored executive search solutions across various industries. Their services include recruitment process outsourcing, military transitions, and succession planning, with a focus on finding the right leaders to drive business success globally. Keller is recognized for its robust assessment practices and a comprehensive suite of HR advisory services.

📋 Description

• Own all paid ad creative production across Meta, Google Display, and video formats • Own landing page design and UX execution end to end • Own messaging execution, including headlines, hooks, and CTAs across all performance channels • Produce high-volume creative testing iterations (multiple variations per week) and rapidly iterate based on performance data • Maintain brand consistency across tone, visual identity, and trust signals • Coordinate creative messaging across media channels to ensure all content connects to the broader business narrative for each campaign or push • Build and manage a scalable creative asset pipeline • Collaborate closely with the VP of Growth, who owns strategy, targeting, offers, and testing priorities

🎯 Requirements

• Proven performance creative background with direct experience producing paid ad creatives (Meta, Google Display, YouTube), landing pages, and conversion-focused content • Experience at DTC, eCommerce, or subscription brands • Demonstrated ability to produce multiple creative variations weekly and iterate rapidly based on performance data • Strong command of conversion psychology, including hooks, scroll-stopping content, click-through optimization, and offer positioning • Ability to prioritize speed and output without sacrificing quality standards • Strong messaging instincts with the ability to translate a business objective into creative that converts • **Preferred Qualifications** • Familiarity with healthcare marketing, including compliance constraints and sensitivity around health conditions • Experience coordinating creative across multiple media channels under a unified campaign narrative • Background working within or alongside a paid growth function

🏖️ Benefits

• Base Salary: $130,000 to $170,000 USD, commensurate with experience. Candidates from directly relevant DTC or performance creative backgrounds can expect to be considered at the higher end of the range. • Benefits, variable incentive, and leave details to be shared during the interview process. • Fully remote. No physical location required. Open to candidates across the US. Central or Eastern time zone working hours preferred.