Senior Business Development Manager

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🔥 0 minutes ago

🏈 Ohio – Remote

🏈 Ohio – Remote

💵 $140k - $180k / year

⏰ Full Time

🟠 Senior

💰 Business Development (BDR)

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Kinder's Meats.Deli.BBQ

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1946

👥 B2C

🛍️ eCommerce

🛒 Retail

B2C • eCommerce • Retail

Kinder's Meats. Deli. BBQ is a quick service casual dining establishment located in northern California, proudly serving customers for over 75 years. They specialize in quality custom meats, deli sandwiches, marinades, rubs, and BBQ sauces. Kinder's offers dining options for lunch as well as catering services for parties and events, ensuring that every meal can be enhanced with their signature flavors and products.

📋 Description

• Own and strengthen relationships with Kroger and Harris Teeter merchants, category managers, and leadership, positioning Kinder’s as a category growth partner aligned to Kroger’s Customer 1st strategy. • Develop and execute Joint Business Plans (JBPs) that deliver against Kroger scorecard metrics, same store sales, share growth, household penetration, and profitability. • Leverage 84.51° insights, Kroger Plus shopper data, and loyalty analytics to identify opportunities and shape customer-specific growth strategies. • Build compelling, data-driven selling stories using syndicated data (Circana/IRI/Nielsen) alongside Kroger-specific insights to influence assortment, shelving, and promotional decisions. • Lead assortment optimization and item authorization processes, identifying voids and expanding Kinder’s distribution through new item presentations and innovation pipelines. • Partner with Kroger teams to execute digital-first strategies, including Kroger.com, pickup & delivery, and Kroger Precision Marketing (KPM) activation. • Own sales forecasting by leading promotional planning and execution within Kroger systems, including trade promotion management (TPM), event planning, forecast alignment, and post-promotion ROI analysis. • Manage trade investment across Kroger and Harris Teeter, ensuring efficient allocation of billbacks, scan funding, and shopper marketing dollars. • Deliver best-in-class in-store execution by influencing planograms (POGs), displays, secondary placements, and seasonal merchandising events. • Lead off-shelf programs, including shippers, pallets, and cross-merchandising initiatives aligned with Kroger’s merchandising calendar. • Partner cross-functionally with Kinder’s marketing, supply chain, finance, and insights teams to deliver seamless execution and support Kroger-specific initiatives. • Monitor performance against Kroger KPIs, proactively identifying risks and opportunities and implementing corrective actions. • Lead line reviews, category reviews, and top-to-top presentations, grounded in Kroger-specific insights and shopper data. • Support and drive alignment with Kroger initiatives such as Our Brands collaboration, personalization, and eCommerce growth.

🎯 Requirements

• Bachelor’s degree required • 10+ years of CPG sales or customer leadership experience, with direct Kroger and/or Harris Teeter experience required • Strong understanding of Kroger systems and tools, including 84.51°, Stratum, KPM, and retailer portals • Proven track record of delivering results against Kroger-specific KPIs • Deep expertise in category management, shopper insights, and trade promotion within Kroger’s operating model • Demonstrated success navigating Kroger’s matrixed merchandising organization • Strong analytical and financial acumen, with the ability to translate Kroger data into actionable insights • Experience working with brokers supporting Kroger divisions and Harris Teeter • Excellent communication and storytelling skills, with the ability to influence across multiple levels of the organization • Proven leadership capability, with people management experience or readiness to lead • High ownership mindset with a bias for action, adaptability, and results • Willingness to travel (20%)

🏖️ Benefits

• paid time off • 401k • bonus / incentive eligibility • equity grants • competitive health benefits • parental leave