Kognia Sports Intelligence
Artificial Intelligence • Sports • Technology
Kognia Sports Intelligence is an innovative technology company that enhances sports performance by providing critical insights derived from a single video input. Utilizing advanced techniques in computer vision and machine learning, Kognia automatically identifies and analyzes tactical elements during gameplay, allowing coaches and technical teams to focus on strategy and make informed decisions. With features for tactical overlays and data tracking, Kognia transforms video analysis into a streamlined process, enhancing both individual and team performance.
Head of Marketing
March 24
Kognia Sports Intelligence
Artificial Intelligence • Sports • Technology
Kognia Sports Intelligence is an innovative technology company that enhances sports performance by providing critical insights derived from a single video input. Utilizing advanced techniques in computer vision and machine learning, Kognia automatically identifies and analyzes tactical elements during gameplay, allowing coaches and technical teams to focus on strategy and make informed decisions. With features for tactical overlays and data tracking, Kognia transforms video analysis into a streamlined process, enhancing both individual and team performance.
đź“‹ Description
• We are seeking a Head of Marketing who is ready to drive our marketing strategy and elevate our brand presence in the sports industry. • This is a unique opportunity for a tenacious marketer with a background in SaaS start-ups, who possesses a deep understanding of generating high-quality leads and executing impactful marketing campaigns. • A passion for sports, particularly football or soccer, will be a significant advantage as you help us connect with our audience. • Develop and implement a comprehensive marketing strategy that balances inbound and outbound efforts to generate high-quality leads for our sales team. • Experience developing GTMs for AI is a plus, especially computer vision AI. • Build and manage a marketing team, fostering a culture of collaboration and creativity. • Collaborate closely with the sales team to ensure alignment on lead generation goals and conversion strategies. • Maintain Kognia's brand voice and ensure consistent messaging across all platforms.
🎯 Requirements
• Proven experience in a marketing leadership role within a SaaS start-up environment. • Strong understanding of inbound and outbound marketing strategies. • Metrics Driven and process oriented. • Previous exposure to or a genuine passion for the sports industry, with a focus on football/soccer being a plus. • Demonstrated ability to balance multiple priorities and adapt in a fast-moving environment. • Excellent communication skills and a customer-centric approach. • A proactive, self-starter mentality with a tenacity to overcome challenges. • Experience in using marketing automation tools and CRM systems is preferred.
🏖️ Benefits
• Flexible working arrangements to help you balance personal and professional commitments.
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