Senior Director of Marketing

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Kranz Consulting

201 - 500 employees

πŸ’Ό Consulting

πŸ’Έ Finance

🀝 B2B

Consulting β€’ Finance β€’ B2B

Kranz Consulting is an accounting and financial consulting firm that provides outsourced accounting, technical accounting, CFO advisory and strategic finance, fund administration, crypto/digital assets accounting, NetSuite and technology consulting, transaction advisory (M&A, IPO, SPAC), shareholder services, and permanent search. Founded over 30 years ago and now part of Addison Group, Kranz focuses on startups, venture-backed and high-growth companies, and venture funds β€” supporting sectors such as AI/big data, FinTech, SaaS, healthcare and life sciences, consumer eCommerce, manufacturing/robotics, IoT, and more. The firm emphasizes services for entrepreneurship and venture capital, offering fractional and outsourced accounting, audit preparation, and fund administration, with 300+ consultants and 1000+ clients according to its materials.

πŸ“‹ Description

β€’ Own marketing strategy and brand positioning, aligned to company-wide revenue and growth goals β€’ Define messaging for a technical, developer-and-enterprise audience, and represent the brand voice in external materials like the website, sales enablement, and thought leadership β€’ Personally lead high-priority campaigns, content, and launches that require senior ownership β€’ Set direction and priorities for the events contractor and Marketing Operations team member, coaching them on strategy while they handle execution β€’ Partner cross-functionally with Sales, Product, and Engineering to align launches and messaging with the roadmap β€’ Serve as the senior marketing voice in leadership conversations with the CEO, CTO, and Head of Finance/RevOps β€’ Own the marketing budget, vendor relationships, and team KPIs, and build out process as the function matures

🎯 Requirements

β€’ 8+ years of marketing experience, with at least 3-5 years in a senior leadership role (Director or above) at a B2B or technical company β€’ Proven ability to operate as both a strategic leader and an individual contributor β€” comfortable being hands-on when needed β€’ Experience managing marketing operations, campaigns, and/or events, either directly or through a small team β€’ Strong written and verbal communication skills; able to translate technical concepts into compelling narratives β€’ Experience partnering closely with executive leadership (CEO, CTO, or equivalent) β€’ Comfort operating in a fast-moving, resource-lean environment where you're building process as you go β€’ Demand generation experience, with a track record of building or running campaigns that drive pipeline β€’ Familiarity with the data infrastructure, streaming, or open-source developer tools space is a strong plus

πŸ–οΈ Benefits

β€’ Offers Equity β€’ Offers Bonus

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