Senior Manager, Channel Marketing

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🕒 February 3

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L-com Global Connectivity

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1982

🔧 Hardware

📡 Telecommunications

🛍️ eCommerce

💰 Private Equity Round on 2006-03

Hardware • Telecommunications • eCommerce

L-com Global Connectivity is a leading provider of wired, wireless, and industrial connectivity products. They specialize in custom cable assemblies and offer a wide range of connectivity solutions including adapters, antennas, and enclosures. With a commitment to fast delivery and high-quality products, L-com serves various industries including telecommunications, industrial automation, and healthcare.

📋 Description

• Create and lead the strategy for distributor and partner marketing initiatives • Proactively engage with distributors to design and implement programs that drive awareness, engagement, and sales growth • Serve as the primary connection between Infinite's Marketing, Sales, and Channel teams • Educate internal stakeholders on the content, tools, and information needed to accelerate growth • Own and manage the Market Development Fund (MDF), budget setting metrics, monitoring utilization, and ensuring ROI • Develop deep, strategic relationships with marketing and sales leaders at key distribution partners • Identify new tools, platforms, and opportunities to enhance partner engagement • Serve as a key member of the Infinite Marketing Leadership Team

🎯 Requirements

• Bachelor's degree in marketing, business, or related field • 8+ years of progressive marketing experience, including significant channel marketing responsibility • Experience in distribution-based B2B environments, ideally in electronics, manufacturing, or technology • Strong understanding of eCommerce, digital marketing, and partner enablement strategies • Demonstrated ability to develop and manage large-scale partner marketing programs and budgets • Excellent communication, relationship-building, and stakeholder management skills • Analytical mindset with a focus on measurable results and continuous optimization • MBA preferred

🏖️ Benefits

• Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.