Go-to-Market Manager

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Logo of Launchmetrics

Launchmetrics

201 - 500 employees

🤝 B2B

👗 Fashion

💄 Beauty

B2B • Fashion • Beauty

Launchmetrics is an innovative and dynamic international company specializing in brand performance for the Fashion, Lifestyle, and Beauty industries. Formed from a merger of Augure and Fashion GPS, Launchmetrics has established itself as a leader in influencer marketing software and technology solutions. The company supports brands with comprehensive services in influencer relationship management, media monitoring, and analytics to drive brand visibility and engagement. With a global presence, Launchmetrics continues to evolve its platform and capabilities, having acquired key players in the industry to strengthen its data and analytics offerings. Known for a vibrant and inclusive work culture, Launchmetrics prides itself on innovation, diversity, and customer focus, backed by strong financial growth and investment.

📋 Description

• Own the end-to-end go-to-market motion for growth programs • Define the launch plans and coordinate across departments • Analyze market opportunities and define segment strategies • Run pricing and packaging strategy for new features • Collaborate cross-functionally to execute programs • Track program performance and refine GTM motions

🎯 Requirements

• 4–5+ years in go-to-market, product marketing, revenue programs • Strong analytical and data-fluent skills • Experience with tools like Salesforce, HubSpot, Gainsight, Metabase, or Looker • Ability to translate product capabilities into clear commercial value • Comfortable operating autonomously without a traditional team structure • Familiarity with fashion, luxury, or beauty industry cycles (extra credit) • Proficiency in French and/or Italian (extra credit)

🏖️ Benefits

• Flexible work arrangements • Learning and development allowance • Benefits package tailored to each location • Support for establishing your home office

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