Paid Social Specialist

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November 13

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Leadtech Group

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B2B • SaaS • eCommerce

Leadtech Group is a company that excels in transforming ideas into successful online projects with a focus on creativity, diversity, and fast-paced development. With their headquarters in Barcelona, Spain, Leadtech specializes in numerous online services including UX design, SEO, SEM, social media management, content creation, customer service, project management, and system administration. The company is known for its dynamic and diverse team of fun-loving, hard-working professionals who aim to exceed contemporary standards by leveraging the connectivity of the internet to enhance user experiences. Leadtech is committed to providing innovative solutions and seeks to continuously grow and achieve success by embracing a pioneering mindset.

201 - 500 employees

Founded 2009

🤝 B2B

☁️ SaaS

🛍️ eCommerce

📋 Description

• Plan, launch, and optimize Paid Social campaigns across Meta, TikTok, and emerging networks. • Manage daily campaign operations, ensuring spend efficiency and alignment with CAC, ROAS, and LTV targets. • Work with the Creative team to brief, test, and iterate ad assets and messaging. • Conduct structured A/B tests on creatives, audiences, and bidding strategies to drive incremental performance. • Analyze campaign data to extract insights and build optimization hypotheses. • Collaborate with Data & Martech to refine attribution models and reporting accuracy. • Monitor market trends, platform innovations, and algorithm updates to identify new opportunities. • Support budget pacing, forecasting, and reporting across multiple apps and geographies.

🎯 Requirements

• 5 years of hands-on experience managing Paid Social campaigns (Meta Ads Manager and TikTok Ads required and other platforms a plus). • Proven track record of managing mid-to-large budgets (€200k–1M+/month) and achieving measurable growth results. • Strong analytical mindset, comfortable with Excel/Sheets and analytics tools (Appsflyer, RevenueCat, Looker, etc.). • Understanding of mobile app marketing, especially metrics like CPI, ROAS, LTV, retention, and payback period. • Experience working with creative testing frameworks and performance-driven storytelling. • Proactive, detail-oriented, and eager to experiment and learn in the field of digital marketing.

🏖️ Benefits

• Growth and career development • At Leadtech, we prioritize your growth. Enjoy a flexible career path with personalized internal training and an annual budget for external learning opportunities. • Work-Life balance • Benefit from a flexible schedule with flextime (7 - 9:30 a.m. start, 3:30 - 6 p.m. end) and the option of working full remote or from our Barcelona office. Enjoy free Friday afternoons with a 7-hour workday, plus a 35-hour workweek in July and August so you can savor summer! • Comprehensive benefits • Competitive salary, full-time permanent contract, and top-tier private health insurance (including dental and psychological services). • 25 days of vacation plus your birthday off, with flexible vacation options—no blackout days! • Unique Perks • If you wish to come, in our office in Barcelona you’ll find it complete with free coffee, fresh fruit, snacks, a game room, and a rooftop terrace with stunning Mediterranean views. • Additional benefits include ticket restaurant and nursery vouchers, paid directly from your gross salary.