Senior Field Marketer, Italian Speaker

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Learnlight

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2007

📚 Education

☁️ SaaS

👥 HR Tech

💰 Private Equity Round on 2023-03

Education • SaaS • HR Tech

Learnlight is a global EdTech company that specializes in delivering language, intercultural, and communication skills training to corporations worldwide. With over 15 years of experience, Learnlight leverages innovative technology and a proven methodology to virtualize and digitally transform training programs. The company offers a comprehensive range of solutions, including virtual, digital, and face-to-face blended training, tailored to meet the needs of HR, Learning & Development, and Global Mobility leaders. Learnlight serves over 1200 corporate clients, providing services in 180 countries, with a focus on supporting employees in a multilingual and multicultural workplace. Its platform is known for world-class engagement and seamless integration, making Learnlight a strategic partner for many of the world’s leading organizations.

📋 Description

• Reporting to the Head of Global Performance Marketing. • Develop and implement the complete marketing strategy for designated countries. • Collaborate with Sales teams to develop and execute country-level field marketing strategies and localized campaigns. • Drive demand generation and pipeline growth through integrated multi-channel marketing programs, including digital, social, PR, direct marketing, and field initiatives. • Lead the planning, promotion, and execution of regional events, thought leadership programs, and community engagement activities. • Partner closely with Sales and cross-functional teams to align marketing efforts with revenue goals. • Monitor market trends, customer insights, and competitive activity to identify opportunities. • Manage budgets, vendors, partnerships, and performance reporting.

🎯 Requirements

• 5+ years of B2B marketing experience, including at least 2 years in a regional or field marketing role, preferably within the technology and/or education sectors. • Advanced English and Italian language skills, with exceptional written and verbal communication abilities and experience tailoring messaging to diverse audiences. • Proven expertise in developing and executing integrated, multi-channel marketing programs, including event management, copywriting, content creation, and creative brief development. • Strong analytical and commercial mindset, with deep knowledge of customer segmentation and a track record of using data and insights to drive marketing decisions and business outcomes. • Bachelor's degree in Marketing Management, or a related field, along with advanced proficiency in marketing technologies and analytics platforms, including CRM, CMS, and reporting tools.

🏖️ Benefits

• Work-Life Balance: Benefit from our remote work from home culture, with options to collaborate with colleagues in regional offices (if applicable). Enjoy generous paid time off including public and personal holidays and two company-wide days off per year to recharge. • Learning & Development: Access to language learning, masterclasses and professional development opportunities with a culture of coaching and constructive feedback. • Community Events: Make new friends and connect with colleagues at virtual wellbeing sessions, team-building activities and informal social clubs. • Cultural Collaboration: Our Intercultural Assessment provides valuable insights to help you build collaboration across diverse cultures. • Recommend a Friend: Earn a bonus by referring talented professionals to join Learnlight through our referral program (conditions apply).