Product Marketing Manager

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November 20

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lemlist

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SaaS • B2B • eCommerce

lemlist is a comprehensive cold outreach platform that provides tools designed to help businesses reach their target audiences effectively. It includes features for email outreach, personal branding on LinkedIn and Twitter, lead generation, and seamless meeting booking. With its innovative solutions like email warm-up services and personalized content creation, lemlist empowers companies to enhance their reach and engagement, driving customer acquisition and building strong personal brands.

51 - 200 employees

Founded 2018

☁️ SaaS

🤝 B2B

🛍️ eCommerce

📋 Description

• Narrative & Positioning → Work with PMs to define the *why* behind each feature, and turn it into compelling stories and use cases that resonate with sales teams. • GTM Orchestration → Plan and execute go-to-market launches across multiple channels, aligning Product, Growth, and Marketing to maximize adoption. • Content & Assets → Own key product marketing deliverables: product pages, newsletters, launch kits, clients success stories, competitive benchmarks, and internal enablement docs. • Market & Product Expertise → Be the in-house expert on product, industry trends, and competitors to sharpen our positioning.

🎯 Requirements

• Fluent in English, with excellent written and spoken communication skills. • Experienced → You bring 3+ years of B2B SaaS experience in product marketing ideally with proven GTM success. • Storyteller & Strategist → You know how to turn features into simple, compelling narratives, positioning them as tools that help sales teams replicate proven success. • Hands-on Marketer → You’re equally comfortable defining positioning and writing product pages or newsletters. • Product-curious → You love digging into features, testing workflows, talking to customers and keeping tabs on competitors. • Collaborative → You thrive at working cross-functionally with Product, Growth, and Marketing. • Growth-minded → You think in terms of metrics: acquisition, activation, adoption. • Sales-knowledge → Knowledge of Sales persona and industry (tools/landscape) is a huge plus.

🏖️ Benefits

• Competitive salary + company bonus (up to 15K€ per year depending on company’s performance) • 37 days of holidays/year (+3 additional days offered by lempire) • Alan Blue: Comprehensive 100% premium medical coverage for you and your family • Swile Meal Tickets: Enjoy daily meal tickets to fuel productivity • Navigo Card: Seamless commuting with a 100% covered Navigo card • Team building: We all meet once per year at really cool places around the world (check our video here) • For Parisians - Wellpass (ex Gymlib)