Product Marketing Manager

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🔥 54 minutes ago

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saas.group

WebsiteLinkedInAll Job Openings

51 - 200 employees

☁️ SaaS

🏢 Enterprise

🤝 B2B

SaaS • Enterprise • B2B

saas. group is a company that acquires SaaS companies with a focus on bootstrapped businesses. They utilize a founder-friendly approach to enhance products and scale teams, ensuring that the company's original identity is preserved. saas. group offers a supportive exit strategy for founders, prioritizing the legacy and growth of the companies they acquire. They are committed to a streamlined acquisition process with minimal legal back and forth, focusing on product-led growth, community support, and empowering founders with financial freedom. The company specializes in small to mid-sized SaaS companies with recurring revenue models, aiming to elevate these businesses to become market leaders.

📋 Description

• Own product launches end-to-end: positioning, messaging, collateral, and internal enablement. • Create and maintain sales enablement assets (battlecards, ROI calculators, decks, case studies) that help us displace competitors and shorten sales cycles. • Build a competitive intelligence function to track competitors and keep our teams sharp on differentiation. • Define and update ICP personas and buyer journeys, with a focus on mid-market and enterprise e-commerce. • Partner with Product to ensure roadmap items are translated into customer-friendly narratives and value propositions. • Equip partners with co-marketing decks, playbooks, and enablement guides, working closely with the Head of Partnerships to support partner-sourced revenue. • Collaborate with the Head of Enterprise Sales on ABM and enterprise campaigns. • Collect and synthesize customer and partner feedback to influence product roadmap and GTM strategy. • Track feature adoption and usage, measuring the effectiveness of GTM launches.

🎯 Requirements

• 4+ years of B2B SaaS product marketing experience, ideally in SEO, web technologies, or developer tools. • Proven ability to translate technical product capabilities into clear, outcome-driven messaging. • Experience launching and positioning products in enterprise or mid-market environments. • Strong background in building sales enablement content and supporting ABM or enterprise campaigns. • Excellent research and analytical skills — ability to pull insights from customers, competitors, and markets. • Familiarity with e-commerce, technical SEO, or related domains a strong plus. • Strong collaboration skills with experience working cross-functionally with product, engineering, and revenue teams. • Outstanding written and verbal communication skills.

🏖️ Benefits

• Ultimate flexibility: We’re 100% remote. You can work from wherever you like, whenever you like. • Freedom and autonomy: We’re a high-trust team, and you’ll be given lots of independence to solve problems in your own way — with plenty of help from the team when you need it. • Minimum bureaucracy: We don’t like to get bogged down with meetings and red tape. We like to be efficient and keep momentum steady & sustainable. • Small & friendly team: We help each other out, have fun, and joke around. • Our network: We are a community of entrepreneurial SaaS professionals that regularly exchange ideas, knowledge, learning and expertise with each other internally. • Flexible paid time off: We want you to recharge your batteries when needed. • Learning Budget: We want you to grow your skills so we provide you with a generous budget to use for classes, conferences, books and other learning resources.