Growth Specialist

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Lucidya | لوسيديا

WebsiteLinkedInAll Job Openings

51 - 200 employees

🤖 Artificial Intelligence

🤝 B2B

☁️ SaaS

💰 $6M Series B on 2022-01

Artificial Intelligence • B2B • SaaS

Lucidya is a company specializing in social media and online platform analytics. They provide tools and insights that help businesses understand customer sentiment, track brand reputation, and make data-driven decisions. Lucidya's solutions are tailored for engaging with the Arabic-speaking market, leveraging AI technology to process and analyze data for optimal marketing strategies.

📋 Description

• Own demand-generation targets across paid and outbound channels, and optimize relentlessly to hit lead and pipeline goals. • Support the Senior B2B Media Manager to build, launch, monitor, and optimize paid media across Google, LinkedIn, and Meta - including audiences, budgets, negatives, and creative testing. • Build and run outbound programs across email and LinkedIn, using enrichment, buyer signals, and AI personalization to keep quality high even at volume. • Build and maintain target audiences and contact lists using enrichment and intent data. • Own day-to-day marketing operations in HubSpot - workflows, lead routing, lifecycle stages, list hygiene, and deliverability. • Partner with content and web teams to build and improve landing pages and conversion paths, and run A/B tests that actually move conversion. • Track and report on funnel performance - cost per lead, cost per acquisition, MQL and SQL conversion, and channel ROI - then surface the insight and recommend the fix. • Put AI tools to work to scale content and personalization and to automate the repetitive parts of the job. • Keep data clean and make sure every campaign meets privacy and anti-spam regulations. • You are responsible for outcomes: qualified pipeline, an efficient cost of acquisition, and demand the sales team can actually close.

🎯 Requirements

• You've spent 2 to 4 years in performance marketing, demand generation, growth, or revenue operations - ideally inside B2B SaaS. • You've run the real thing: hands-on paid media campaigns, outbound programs, or both. • You're analytical to the core and at home in data and reporting - the numbers tell you what to do next. • You have an operator mindset. You build, ship, and fix things yourself, and you don't need to be managed task by task. • You pick up new tools and AI workflows fast - you'd rather learn one by using it than by reading about it.