SEO Specialist

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Logo of Ludicrum

Ludicrum

51 - 200 employees

🎮 Gaming

Gaming

Ludicrum is a company that specializes in providing cutting-edge iGaming solutions, aiming to redefine the boundaries of entertainment through innovation. With a focus on creativity and impactful change, Ludicrum offers a range of services including customer support, digital marketing, finance and reporting, and product development. The company is driven by a youthful and goal-oriented team, dedicated to delivering quality and excellence for their clients. Ludicrum fosters a collaborative and supportive work environment, emphasizing professional growth and a dynamic company culture.

📋 Description

• Develop and execute SEO strategies focused on both brand protection and acquisition of high volume generic keywords in the iGaming niche. • Monitor and defend brand presence on SERPs, including identifying and countering competitor bidding, ranking, and content strategies. • Perform in-depth competitor strategy research tailored to SEA markets and user intent within iGaming. • Build and optimize WordPress-based websites, including on-page SEO, site structure, and technical performance improvements. • Plan and execute backlink acquisition campaigns specific to the iGaming niche (outreach, partnerships, PBN awareness, Web 2.0 links, etc.). • Conduct competitor analysis to identify gaps, opportunities, and tactical advantages. • Continuous on-page and technical audit and optimisation of website assets. • Implement and maintain standard SEO best practices: technical audits, internal linking, content optimisation, and tracking. • Collaborate with content and development teams to improve technical aspects.

🎯 Requirements

• 2–5 years of SEO experience in iGaming (operator or affiliate side) • Proven experience working in SEA markets is highly desired. • Strong understanding of SERP dynamics in competitive niches and brand protection strategies. • Hands-on experience with WordPress (site setup, optimization, plugins, performance). • Demonstrated experience in backlink building within iGaming and brand protection. • Solid knowledge of on-page, off-page, and technical SEO. • Hreflang and canonical use in multi language websites. • Redirection and canonical use from multiple sites to quickly improve SERP performance. • Familiarity with SEO tools such as Ahrefs, SEMrush, Google Search Console, and Google Analytics. • Analytical mindset with the ability to translate data into actionable insights. • Technical knowledge of working with hostings, cpanel, etc. • Nice to have Experience with multilingual SEO and geo-targeting. • Basic HTML/CSS knowledge or ability to work closely with developers. • Experience with tracking tools and user behavior analysis (e.g., GA4, heatmaps).

🏖️ Benefits

• Flexible and Remote Working: Work from anywhere, supporting your work-life balance. • Equipment provided: We’ll set you up with a laptop, headphones, and mouse so you’re ready to work comfortably. • Career Growth: We’re committed to your development, offering training and advancement opportunities. • Performance Recognition: Earn raises and career progression opportunities based on a quarterly performance review and a constructive feedback cycle. • Health and Fitness Benefits : Receive fitness reimbursements from day one, and after one year of employment, gain access to a health budget to support your well-being. • Self Development Budget : Invest in your growth through online courses and professional learning opportunities. • Extra Paid Annual Leave: Enjoy 22 days of vacation, with an additional day added for each year of employment, up to a maximum of 26 days. • Special Birthday Perk : Take your birthday off after a year of employment to celebrate!

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