Paid Media Specialist

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October 22

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Manila Recruitment

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Recruitment • Enterprise

Manila Recruitment is a leading recruitment agency based in the Philippines, specializing in innovative talent sourcing and headhunting services. The agency provides a wide range of recruitment solutions including executive search, IT recruitment, offshore staffing solutions, remote staffing, and more. With a focus on understanding clients' strategic business objectives, Manila Recruitment offers tailored recruitment strategies for multinationals, corporations, and start-ups entering the Filipino market. The firm prides itself on a process-driven approach, offering comprehensive candidate guarantees and a database of over 250,000 candidates. Certified headhunters at Manila Recruitment are dedicated to passive candidate sourcing, ensuring quality hires that align with company culture and requirements.

11 - 50 employees

Founded 2010

🎯 Recruiter

🏢 Enterprise

📋 Description

• Plan, launch, and manage paid campaigns across Meta and TikTok Ads Manager, handling end-to-end execution including targeting, creative setup, bidding, and budget allocation. • Must be able to continuously recommend how we can upsell or pitch new solutions to the current clients • Monitor and optimise campaigns based on real-time data, adjusting creative, audiences, or bidding strategies to improve KPIs and scale winners. • Collaborate with the content and strategy teams to test and evolve ad creative, and share data-driven feedback to improve performance. • Build performance reports and deliver insights in a clear, actionable way. • Able to present performance reports and translate numbers into strategic recommendations to grow the account • Stay ahead of changes and updates on Meta and TikTok • Understanding of YouTube, LinkedIn or other social media platform ads is a positive

🎯 Requirements

• 6+ years of hands-on experience managing paid social campaigns across Meta and TikTok, with proven expertise in full-funnel strategy and execution. • Strong track record of managing budgets of $5,000 USD/month or more, consistently achieving performance goals and ROI. • Deep understanding of performance-based advertising, including the interplay of creative, offers, and landing pages in driving results. • Experienced in creator-led content and short-form video campaigns, crafting authentic and engaging ads. • Background working with agency or in-house performance teams, collaborating with diverse brands and fast-moving projects. • Exposure to LinkedIn and YouTube Ads, with added value from certifications such as Meta Blueprint or TikTok Academy.