Senior Partner Marketing Manager

🔥 12 hours ago

🏄 California – Remote

🏄 California – Remote

💵 $135k - $150k / year

⏰ Full Time

🟠 Senior

💰 Account Manager

🦅 H1B Visa Sponsor

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Maverick Payments

WebsiteLinkedInAll Job Openings

51 - 200 employees

💳 Fintech

💸 Finance

☁️ SaaS

Fintech • Finance • SaaS

Maverick Payments is a full-service payment processor offering technology-driven payment solutions. Specializing in both online and in-person payment processing, Maverick Payments features advanced tools such as a comprehensive dashboard, fraud prevention capabilities, analytics, and reporting. The company provides white-labeled payment solutions and enables businesses to process transactions through their API, virtual terminal, and other integrated services. With a focus on emerging markets and offering advanced features like ACH and card-not-present transactions, Maverick Payments aids businesses of all sizes in managing chargebacks, expanding their reach, and optimizing payment acceptance and management. The company operates as a division of Maverick BankCard, Inc. and partners with several banks for streamlined operations.

📋 Description

• Own the partner marketing strategy and define quarterly and annual plans aligned with partner needs and business priorities • Collaborate with Platform Growth, Partner Relations, Product, and Marketing to align messaging, goals, and campaign priorities • Plan and drive effective product launches and GTM strategies by working cross-functionally with Business Development, Partner Relations, Marketing, and Product teams for new feature releases, enhancements or product updates • Shape differentiated product positioning and messaging that strengthens brand awareness and accelerates adoption across key partner segments • Develop scalable, integrated partner marketing programs, enablement kits and collateral that supports onboarding, enablement, and ongoing partner adoption and engagement • Create and maintain partner-facing resources including, sales playbooks, pitch decks, guides, one‑pagers, FAQs, product sheets, and training materials • Develop compelling sales enablement assets so our internal Business Development and Partner Relations teams can effectively position, sell, and scale products • Deliver a compelling, end-to-end partner experience across all our touchpoints • Own the structure, content, and ongoing optimization of Maverick’s Knowledgebase and partner blog to ensure partners have easy access to accurate, up‑to‑date information • Host partner webinars, training sessions, and product updates to support partner readiness and adoption • Develop and execute co-marketing campaigns with strategic partners, including co-branded emails, landing pages, social content, press releases, and case studies • Serve as a strategic advisor to partners, recommending marketing tactics that support shared goals such as merchant acquisition, activation, and product adoption • Ensure all co-marketing initiatives follow consistent processes for briefing, approvals, asset development, and launch • Produce high-quality partner communications, including newsletters, product updates, announcements, and campaign toolkits • Ensure all partner content aligns with Maverick’s brand, messaging, and product positioning • Track partner marketing performance using HubSpot and other analytics tools • Measure and report on KPIs such as partner engagement, campaign performance, influenced pipeline, and adoption metrics • Identify opportunities to improve partner experience, content effectiveness, and program scalability • Explore AI-driven tools to enhance personalization, efficiency, and content production • Act as the subject matter expert on Maverick products and the marketing point of contact for partner-facing teams, ensuring alignment on messaging, priorities, and partner needs • Support internal sales teams with partner program overviews, presentations, and collateral • Maintain organized documentation, campaign plans, and shared resources for internal visibility • Provide team-level visibility into all assets and provide timely project updates or correspondences in Asana

🎯 Requirements

• 8+ years of experience in product, partner or growth marketing function • Deep expertise across email, web and digital event-based marketing • Portfolio of relevant marketing work required • Fluent with standard marketing technology and platforms (SendGrid, HubSpot, Asana, Figma etc.) • Exceptional communication skills, with the ability to fluently navigate and align with Marketing Leadership, Platform Growth and Partner Relations teams • Capable of juggling multiple projects and rapidly iterating to deliver impactful results • A relentless learner who thrives in dynamic environments and proactively seeks out new tools to maintain their competitive edge • Ability to think strategically about audience fit, messaging, and objectives • Ability to analyze data and provide actionable insights • Proficiency in integrated marketing and content creation.

🏖️ Benefits

• Ability to travel, including internationally, as needed