Marketing Director

Job not on LinkedIn

August 26

🏖️ New Jersey – Remote

Although this job is listed in New Jersey, this company may be open to hiring remote in other states.

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

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Mercuryo

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Fintech • Web 3 • Payments

Mercuryo is a global fintech company creating a new generation of financial services for leading web3 and fintech applications. The company offers a holistic platform that integrates with both web3 and fiat worlds through a single API to provide a wide range of financial services. Mercuryo facilitates fiat-to-crypto exchanges, on- and off-ramps, and provides built-in anti-fraud infrastructure and screening. By partnering with notable entities like MetaMask and PancakeSwap, Mercuryo enhances access to decentralized finance (DeFi) services, streamlines onboarding, and strengthens payment solutions. Backed by a team of over 200 professionals, Mercuryo is at the forefront of payments innovation, aiming to bridge conventional and web3 finance.

201 - 500 employees

Founded 2018

💳 Fintech

🌐 Web 3

💰 Series A on 2021-06

📋 Description

• We are seeking a highly experienced and strategic Marketing Director to spearhead our marketing efforts in the US. • Develop and execute comprehensive marketing strategies to drive business growth, and brand awareness in the US market. • Act as the primary marketing lead for the US, collaborating closely with the Head of US and providing strategic insights. • Coordinate and align US marketing initiatives with the global marketing team, reporting to Mercuryo’s CMO, to ensure consistency and leverage best practices. • Lead local marketing campaigns, digital advertising, partnerships, and community outreach efforts. • Coordinate closely on Partner and Product initiatives with global Partner and Product Marketing lead, on PR - with Mercuryo’s PR team, on Content - with Mercuryo’s Content team. • Analyze market trends, customer insights, and competitive landscape to identify opportunities for growth and innovation. • Manage relationships with agencies, media partners, and other stakeholders to amplify reach. • Track, measure, and report on campaign performance, optimizing strategies for maximum ROI. • Develop and oversee marketing budgets, ensuring cost-effectiveness and efficiency. • Foster a culture of innovation, collaboration, and results within the US team.

🎯 Requirements

• Proven track record of leading successful marketing programs in the crypto, fintech, or tech industry in the US market. • 8+ years of marketing experience, with at least 3 years in a leadership role. • Deep understanding of the US crypto ecosystem, business needs, consumer behavior, and regulatory landscape. • Strong strategic thinking, leadership, and cross-functional collaboration skills. • Excellent communication and stakeholder management abilities. • Data-driven decision-making with a strong grasp of analytics and marketing tools. • Ability to operate in a fast-paced, dynamic environment and adapt to evolving priorities.

🏖️ Benefits

• Competitive market rate salary and performance-based incentives. • 22 days annual leave with an additional 6 company days, plus bank holidays. • Comprehensive health insurance plans. • Extensive benefits program. • Flexible work schedule and remote work options. • Modern offices and co-working spaces across 6 countries. • Working equipment. • Professional development and training opportunities. • Opportunity to shape the initiatives you’re working on. • Diverse and friendly team. • We are open-minded to new ideas.