Product Marketing Specialist – B2C

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🕒 July 3

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Michelin

WebsiteLinkedInAll Job Openings

10,000+ employees

🏗️ Construction

🏥 Healthcare

🍽️ Food & Beverage

Construction • Healthcare • Food & Beverage

Michelin is a world-leading manufacturer of life-changing composites and experiences. With over 130 years of pioneering materials science, Michelin leverages its technological leadership in polymer composites to manufacture high-quality tires and components for demanding applications in mobility, construction, aeronautics, low-carbon energies, and healthcare. Michelin not only focuses on creating exceptional tire products but also offers connected solutions and artificial intelligence services for professional fleets, along with lifestyle products through initiatives like the MICHELIN Guide that recommends outstanding restaurants and hotels.

📋 Description

• Transform market, customer and portfolio data into strategic decisions that drive business growth. • Manage the product life cycle, supporting the definition of portfolio strategies, positioning and launches. • Develop market, competitor, consumer and trend analyses to support strategic portfolio decisions. • Manage performance indicators and propose actions to evolve the offering. • Build data-driven strategic recommendations, identifying growth opportunities, risks and business priorities. • Lead cross-functional projects involving Marketing, Commercial, Supply Chain, Manufacturing and other partner areas. • Lead meetings and presentations with national and international stakeholders. • Monitor product, market and commercial performance KPIs, turning information into actionable insights. • Mentor and develop team members, promoting the dissemination of best practices across the area.

🎯 Requirements

• Experience in Product Marketing, Product Management, Portfolio Management, Market Intelligence or related fields. • Experience in building product strategies, positioning, launches and managing the product life cycle. • Strong analytical skills, with experience interpreting market data and business metrics. • Experience leading cross-functional projects and influencing stakeholders in complex environments. • Bachelor’s degree in Marketing, Business Administration, Industrial Engineering or related fields. • Postgraduate degree or MBA in Marketing, Product Management or Business is considered a plus. • Advanced English for conducting meetings, presentations and frequent interaction with global teams. • Spanish is considered a differential.

🏖️ Benefits

• Medical insurance • Dental insurance • Meal voucher • Food allowance • Profit sharing • Variable compensation • Private pension plan • Life insurance • Wellness program (Gympass) • Preventive medical check-up • Pharmacy benefit • Employee assistance program (specialized counseling and support in Psychology, Social Services, Financial Counseling and Legal Guidance) • Discount club • Childcare assistance (per company policy) • Parking • Corporate mobile phone