Senior Manager, Product Marketing

🔥 15 minutes ago

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Minty

51 - 200 employees

🛍️ eCommerce

📣 Marketing

☁️ SaaS

💰 Debt Financing - Minty on 2021-05

eCommerce • Marketing • SaaS

Minty is a commerce marketing platform and shopping companion that helps shoppers save time and money while enabling brands to find, engage, and convert high-intent customers. The company offers products and features such as Minty Ads, SafeOpt® retargeting, triggered emails, onsite experiences, and partner integrations, and notes that it may receive a share of sales via affiliate links in emails, texts, apps, and content. Minty positions itself as a platform for brands to acquire, retarget, and build loyalty with online shoppers.

📋 Description

• Develop and refine clear, compelling product messaging for Minty’s shopper and eCommerce audiences. • Own and execute product and feature launches, including messaging, assets, channel coordination, and performance tracking. • Work closely with product, sales, and customer success to bring market insights into development and ensure successful launches. • Create high-impact materials (decks, one-pagers, case studies, web copy) that support sales and marketing efforts. • Gather and synthesize competitive intelligence, customer feedback, and data to inform positioning and campaigns. • Partner with growth, brand, and content teams to ensure consistent messaging across channels. • Track results and continuously iterate to improve adoption, engagement, and revenue impact. • Use AI and AI agents in every facet of product marketing.

🎯 Requirements

• Bachelor’s degree in Marketing, Business, or related field • 5–8 years of experience in product marketing, preferably in consumer tech, ecommerce, or a two-sided platform environment • Hands-on experience executing go-to-market launches, including building assets, coordinating cross-functional teams, and measuring results • Experience marketing to both consumer and B2B (brand/merchant) audiences • Familiarity with marketing automation, AI-powered tools, and CRM platforms (e.g., HubSpot) • Strong writing and communication skills, with the ability to translate complex products into clear, compelling messaging • Proven ability to manage multiple projects and drive execution in a fast-paced environment

🏖️ Benefits

• Great benefits - medical, dental, vision and more • Flexible vacation designed to enable you to be your best • 401K plan with company match • Apple products provided to set up your home office • Peer-to-peer micro bonus environment powered by Bonusly • Performance appraisal & recognition system powered by 15Five • Home internet reimbursement

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