Content Marketing Manager – Mobility

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🕒 6 days ago

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Logo of Mobility

Mobility

201 - 500 employees

Founded 2018

🚗 Transport

👥 B2C

Transport • B2C

Mobility is an app-based electric motosharing service operated under the ACCIONA Movilidad brand that provides short-term, pay-by-the-minute motorcycle rentals across Spanish cities. Users download the app, register, locate and reserve nearby electric motorcycles, and choose from three driving modes (Standard, Custom, Xtra) with different top speeds; trips are charged per minute with optional minute bundles and a monthly flat-rate plan. The service emphasizes sustainability (electric motors powered by 100% renewable energy), city-focused operational and parking areas, 24/7 customer support, and vehicle features such as a large trunk with two helmets, USB ports, and selectable driving modes.

📋 Description

• Write and edit content across formats: web pages, landing pages, social media, campaign assets, and UX copy for digital experiences • Own our organic social media (LinkedIn and YouTube) channels by developing promotional content and engaging with relevant stakeholders and influencers to elevate our brand awareness • Serve as the primary author for long-form content in our North America sales solution portfolio (white papers, eBooks, reports) • Collaborate with analysts, product experts, and marketing partners to generate and develop compelling content ideas • Partner with the Digital Content & SEO Specialist to incorporate keyword research and performance insights into content planning (but maintain authorship focus) • Support content migration, ensuring copy aligns with brand voice and user experience needs • Adapt long-form content into shorter promotional pieces (blog posts, social snippets, email copy) to maximize reach • Maintain consistency in tone, style, and messaging across all deliverables

🎯 Requirements

• 3+ years of experience in content marketing, copywriting, or editorial roles • Strong writing portfolio demonstrating ability to create both digital copy and long-form assets • Experience with social media management • Familiarity with SEO and digital publishing best practices • Ability to collaborate with subject matter experts and translate technical insights into customer-facing content • Highly organized, detail-oriented, and able to manage multiple projects at once • Ability to learn new technologies quickly and stay on top of emerging content and social media trends • Experience in B2B, technology, or research-driven industries is a plus • Experience in B2B technology, automotive, or mobility industry sectors with understanding of complex product ecosystems • Familiarity with SEO best practices and content optimization techniques for search engine visibility • Knowledge of marketing automation workflows and nurturing strategies through content touchpoints • Experience collaborating with technical teams and understanding of web analytics, conversion tracking, and digital marketing technology stacks

🏖️ Benefits

• Additional S&P Global benefits • Annual incentive plan

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