Mobile User Acquisition Manager

Job not on LinkedIn

🔥 0 minutes ago

🇷🇸 Serbia – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Growth Marketing

👻 Ghost score 25%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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MWDN

WebsiteLinkedInAll Job Openings

51 - 200 employees

💼 Consulting

📦 Logistics

🏥 Healthcare

Consulting • Logistics • Healthcare

MWDN is a comprehensive IT services company that specializes in software development, web design, mobile development (iOS and Android), and desktop development. With over 200 in-house software engineers, MWDN provides a range of services including staff augmentation, dedicated teams, and global IT recruitment. Operating globally with delivery centers in Central and Eastern Europe, MWDN effectively bridges businesses in the USA, Europe, and Israel to top-tier tech talent while focusing on cost-effective solutions and personalized services tailored to client needs.

📋 Description

• Plan, launch, and optimize mobile user acquisition campaigns across Meta, TikTok, Mintegral, AppLovin, Unity, Google App Campaigns, ironSource, Moloco, Liftoff, DSPs, and additional networks • Own budgets and achieve D0/D3/D7 ROAS targets by managing tROAS bids, daily caps, and campaign- and country-level budgets • Scale winning campaigns and quickly cut underperforming campaigns based on trends and total profit • Build and execute a structured testing roadmap covering networks, geographies, bidding strategies, audiences, and creatives • Work with the Creative team on briefs, concepts, and creative performance analysis • Partner with Data and Monetization teams to connect UA costs with ad revenue, including eCPM, ARPDAU, and LTV curves • Analyze performance using SQL and BI dashboards and identify issues proactively • Manage network account-manager relationships and pursue betas, improved terms, and support • Report weekly to management on spend, ROAS, learnings, and next steps

🎯 Requirements

• 3+ years of hands-on mobile UA experience (5+ years for Senior) • Proven track record managing significant budgets on at least two of: Meta, TikTok, Mintegral, AppLovin, Unity • Deep understanding of ROAS-based bidding (tROAS, AEO/VO, CPI/CPE) and cohort-based KPIs • Strong analytical skills and comfort with Excel/Sheets, BI tools, and MMP data such as AppsFlyer or Adjust • Excellent English, written and spoken • Experience in mobile gaming or adtech companies is advantageous • Experience growing apps monetized mainly through in-app ads (IAA) or hybrid models is advantageous • Understanding of ad monetization, including mediation, eCPM, ARPDAU, LTV, and ROAS, is advantageous • Hands-on experience with AppLovin and Mintegral at scale is advantageous • SQL skills with Snowflake, BigQuery, or similar are advantageous • Experience launching new networks and geos from zero is advantageous • Experience with creative testing frameworks and creative teams is advantageous

🏖️ Benefits

• Security through carefully vetted clients and reliable, timely payments • Career support and assistance finding new project opportunities • Legal assistance with independent contractor or sole proprietorship status, taxes, and related processes • English courses • Professional growth opportunities • Team-building events • People-first management with minimal bureaucracy • Friendly company culture • Flexible working hours • Full financial and legal support for independent contractors • Free English classes with native speakers or Ukrainian teachers • Dedicated HR support