Marketing Automation Specialist

🕒 March 1

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My Amazon Guy

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2018

🛍️ eCommerce

🤝 B2B

🏪 Marketplace

eCommerce • B2B • Marketplace

My Amazon Guy is a full-service Amazon-focused e-commerce agency that helps brands grow their sales and solve marketplace problems through Seller Central management. They provide end-to-end services including Amazon PPC advertising, a 4-phase SEO/listing optimization process, A+ and Brand Store design, account troubleshooting and reinstatement, brand registry support, inventory and catalog management, analytics and reporting, and DTC marketing services beyond Amazon. The agency serves brands and Amazon sellers with audits, coaching, and ongoing platform optimization to drive traffic, conversions, and revenue.

📋 Description

• Conduct a full audit of properties, workflows, lists, lifecycle stages, and automation logic • Remove deprecated workflows and redundant structures • Deduplicate contacts and companies • Redesign lifecycle stages for clarity and reporting integrity • Implement clean segmentation logic • Establish naming conventions and governance standards • Restrict permissions and prevent ad hoc workflow creation • Document system architecture and operational processes • Build structured lifecycle segments (Lead, MQL, SQL, Opportunity, Customer) • Develop dynamic segmentation frameworks based on intent and readiness • Design and optimize automated nurture journeys • Align marketing automation with sales handoff rules • Eliminate unnecessary broadcast email volume • Ensure all workflows are tied to measurable revenue movement • Align outbound outreach (ASIN review videos and follow-ups) with automation logic • Prevent overlapping or contradictory messaging • Ensure intent signals trigger correct actions • Maintain clean routing and lifecycle transitions • Connect human sales outreach with automation systems • Standardize UTM governance • Improve multi-touch attribution visibility • Align ad reporting with lifecycle progression • Improve MQL → SQL → Opportunity tracking • Reduce reporting ambiguity for leadership • Create segmentation request protocols • Establish automation standards • Protect system integrity from short-term workarounds • Maintain documentation and system clarity • Serve as long-term owner of marketing systems governance

🎯 Requirements

• 5+ years in Marketing Operations, RevOps, or Marketing Technology • Deep, hands-on HubSpot experience (required) • Proven experience cleaning and restructuring complex CRM environments • Strong understanding of paid media funnels and conversion tracking • Experience with lifecycle marketing, lead scoring, and segmentation frameworks • Experience building or restructuring automation systems • Comfortable enforcing governance and setting system standards • Experience working with distributed teams (Filipino team experience preferred) • A dual-monitor setup is required (at least 8GB of RAM) • Must have at least 25 MBPS internet speed

🏖️ Benefits

• 40 hours a week, 8 hours a day • Competitive salary base • Permanent WFH setup • Unlimited FREE access to MAG School courses and SOP Library! • Work schedule is in EST (Monday-Friday only) • Opportunities for professional development and career advancement