Senior Director – E-commerce

Job not on LinkedIn

November 14

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Logo of Freebird

Freebird

Beauty • Retail • Hardware

Freebird is a company that specializes in creating innovative electric shavers, primarily for head shaving. Their flagship product, the FlexSeries®, is designed to provide a smooth and comfortable shaving experience specifically for bald and balding individuals. The company offers various kits and accessories, including pre-shave oils and post-shave lotions, to enhance the shaving process. Freebird is dedicated to improving the head shaving experience with products that are water-resistant, efficient, and gentle on the skin. They market their products with benefits such as fast shaving times, smooth results, and a reduction in irritation.

📋 Description

• Shift the site from a patchwork of direct response funnels to a clear, consistent, best-in-class ecommerce structure • Build unified product detail pages, collection pages, subscription pathways, and an intuitive site hierarchy • Seamlessly incorporate bundles, upsells, educational content, brand storytelling, and guided shopping tools (e.g., quizzes) • Ensure BAU tasks and OKR-driven initiatives are delivered on time and at quality • Maintain reliable communication, reporting, and visibility for the executive team • Build a culture of meticulous QA, documentation, and compliance-first execution • Ensure data accuracy, CRO test validity, and analytics reliability across the site • Update subscription flows to align with clear, intuitive, customer-first design standards. • Build ongoing governance and monitoring to keep subscription logic, renewal rules, and disclosures consistent with industry standards and best practices. • Build localized frameworks for tax, currency, fulfillment, and subscription compliance • Partner with Ops and Product to ensure technical readiness for global expansion • Own planning and execution for key seasonal and promotional events such as Father’s Day and BFCM • Create a repeatable promo calendar and cross-functional workflow aligning Paid, Retention, and Creative

🎯 Requirements

• 5 to 10 years in DTC e-commerce with hands-on Shopify or Shopify Plus leadership • 2+ years owning entire site experience including architecture, UX, CRO, or site operations • Proven ability to lead cross-functional teams across UX, CRO, and Development • Strong background in QA standards, compliance, testing frameworks, and design governance • Experience in mid-sized DTC brands with $50M to $200M revenue preferred • Architectural thinker who builds scalable systems before optimizing • Exceptionally organized with strong operational discipline • Collaborative leader who aligns Growth, Creative, Ops, and Dev • High design and UX judgment with a premium brand aesthetic • Technically literate enough to guide and QA development • Data-driven decision maker who requires statistical rigor • Mature operator with integrity, professionalism, and a quality-first mindset • No side-hustle mentality and no conflicts of interest

🏖️ Benefits

• Competitive compensation package • Health, dental, and vision benefits • Unlimited PTO and a remote-friendly culture • Meaningful ownership of a mission-critical function at a fast-growing DTC brand • High-trust, low-ego team that values clarity, professionalism, and executional excellence • Opportunity to build the systems and architecture that power Freebird’s next phase of growth

Apply Now

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