Marketing Manager, German Speaking

Job not on LinkedIn

🔥 1 minute ago

🇩🇪 Germany – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 15%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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NaroIQ

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2022

💼 Consulting

💳 Fintech

💸 Finance

Consulting • Fintech • Finance

NaroIQ is on a mission to redistribute fund earnings by providing innovative fund infrastructure that enables companies to create their own ETFs and funds without operational and regulatory burdens. NaroIQ believes in empowering society through investment accessibility and aims to revolutionize capital allocation solutions for financial platforms. Their unique infrastructure fosters customized investment products, promoting lower fees and tailored offerings, ultimately contributing to long-term wealth building for individuals and businesses alike.

📋 Description

• Own NaroIQ's marketing and employer-branding functions • Run PR campaigns end-to-end with external PR partners • Build relationships with journalists and editors and develop narratives for NaroIQ's positioning • Plan and coordinate events, speaking slots, conferences, and industry roundtables • Build a scalable content and thought-leadership engine supporting sales enablement and pipeline progression • Grow the company's and founder's organic LinkedIn presence • Maintain consistent brand identity across the website, pitch decks, one-pagers, careers page, and sales collateral • Develop enterprise sales materials including one-pagers, decks, whitepapers, and case studies • Build and run inbound growth motions, including SEO, AI search optimization, and targeted growth experiments • Track campaign performance, stop ineffective activities, and feed learnings into product and positioning • Build NaroIQ's employer brand, careers narrative, and candidate experience • Position NaroIQ as an attractive workplace in European FinTech through content, events, founder presence, and team storytelling • Report to the CEO and collaborate with Growth, Product, and the leadership team • Build systems and potentially grow the function over time

🎯 Requirements

• Experience in B2B marketing, ideally in financial services or at an AI / enterprise startup • Experience building positioning and narrative for a product or category, ideally while the product was still evolving • Strong storytelling skills, including case studies, press pitches, and job descriptions • Strong communication and relationship-building skills with journalists, candidates, and event coordinators • Existing PR network or demonstrable track record in media work is a plus • Data-driven approach using KPIs and processes • Willingness to experiment with new channels and formats, including AI search, social formats, and distribution plays • Ability to develop candidate-facing narratives and equip hiring managers with compelling stories • Ability to maintain consistent visual and verbal brand systems across surfaces • Structured and genuinely self-directed, comfortable with ambiguity and high ownership • Fluent in English and German, written and spoken • Nice to have: relationships with FinTech or asset-management journalists • Nice to have: experience building a careers brand from scratch • Nice to have: familiarity with growth tooling, SEO, attribution, and growth-hacking stacks

🏖️ Benefits

• Permanent employment (Unbefristeter Arbeitsvertrag) • Remote-first work arrangement • Flexible work and no fixed office hours • Quarterly offsites or in-person team sessions • Up to €50/month in benefits via hrmony • €1,000 per year for courses, books, coaching, or other learning and development • Opportunity to grow the marketing and employer-branding function • High ownership and autonomy

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