Campus Partnerships Marketing Manager

Job not on LinkedIn

November 23

⚔️ Virginia – Remote

Although this job is listed in Virginia, this company may be open to hiring remote in other states.

⏰ Full Time

🟡 Mid-level

🟠 Senior

💰 Account Manager

🦅 H1B Visa Sponsor

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Navient

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Finance • Education • Fintech

Navient is a company providing technology-enabled education finance and business processing solutions. They offer services such as student loan servicing and refinancing, education financing, scholarships, and various financial solutions aimed at simplifying financial lives and helping individuals save time and money. Navient's portfolio includes business processing solutions like customer care, transportation asset recovery, and payment processing. The company's efforts are focused on solving financial challenges with a commitment to social responsibility and a performance-driven culture.

5001 - 10000 employees

Founded 2014

💸 Finance

📚 Education

💳 Fintech

📋 Description

• Develop and implement marketing strategies that support Navient and Earnest’s engagement with colleges, universities, and financial aid offices. • Build campaigns and materials that highlight Navient and Earnest’s benefits to schools and their students, including presentations, one-pagers, videos, and digital assets. • Work closely with the Campus Partnerships sales team to ensure marketing efforts align with partner priorities and business goals. • Create annual and seasonal marketing calendars that align with the academic and financial aid cycles. • Lead campaign planning and execution for the campus channel, including targeted email campaigns, digital advertising, and newsletters. • Partner with Marketing Operations and Product Marketing to measure campaign performance and optimize for engagement, reach, and partner satisfaction. • Develop segmented content strategies to address different institution types (size, degrees, programs, etc.). • Ensure all communications align with Navient and Earnest’s brand voice and compliance requirements. • Plan and coordinate marketing campaigns and creative activations around conferences, summits, and industry events where the Campus Partnerships team participates. • Manage pre-event outreach, onsite brand visibility, and post-event follow-up campaigns. • Ensure Navient and Earnest stands out through clear messaging, creative materials, and partner engagement opportunities. • Collaborate with internal creative and design teams to produce booth graphics, giveaways, and presentation materials. • Collaborate with Product Marketing, Design, Content, and Copy teams to develop materials that educate schools and reinforce Navient and Earnest’s brand positioning. • Maintain and update website content related to school partnerships and financial aid resources. • Create and manage webinars, presentations, and partner training sessions that help schools understand Navient and Earnest’s offerings and processes. • Partner with Copy and Content teams to maintain a consistent message across web, collateral, and partner communications.

🎯 Requirements

• Bachelor’s Degree in Marketing, Business, or a related field • 5+ years of experience in marketing, with at least 2 years in partner, B2B, or channel marketing roles • Experience in financial services, higher education, or another regulated industry preferred • Proven ability to manage projects across multiple teams and deliver materials that drive measurable results • Strong writing, editing, and storytelling skills, with experience crafting marketing materials for both institutional and consumer audiences • Experience with marketing automation, CRM tools, and content management systems (e.g., Salesforce, HubSpot, Iterable, or similar) • Understanding of B2B and B2C marketing principles and how to adapt messaging across audiences • Familiarity with brand and creative development, event marketing, and campaign reporting • Strong project management, organizational, and communication skills • Ability to create engaging and informative content across print, web, and presentation formats • Proficiency with design and content collaboration tools (e.g., Asana, Figma, Google Suite) • Analytical mindset with ability to track campaign performance and derive insights • Ability to collaborate effectively with both marketing and sales stakeholders • Ability to balance multiple priorities and deliver projects on time and on brand • Ability to think strategically while executing tactically across multiple marketing channels • Ability to represent the brand with professionalism, creativity, and authenticity in all partner-facing materials • Additional equivalent education above the required minimum may substitute for level of experience.

🏖️ Benefits

• Health insurance • 401(k) matching • Flexible working hours • Paid time off