Senior Social Manager

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🔥 1 minute ago

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NetDocuments

201 - 500 employees

Founded 1998

🤝 B2B

⚖️ Legal

☁️ SaaS

B2B • Legal • SaaS

NetDocuments is a leading cloud-based document management platform designed specifically for legal professionals. The platform enhances productivity by providing tools for document organization, collaboration, and automation, while ensuring high levels of security and compliance. With features like AI-driven apps, real-time messaging, and seamless integrations with applications like Microsoft 365 and DocuSign, NetDocuments empowers law firms and corporate legal teams to streamline their operations and effectively manage their documents.

📋 Description

• Own NetDocuments’ social media strategy, editorial calendar, and execution across all corporate channels. • Build and scale executive and subject matter expert thought leadership programs, helping leaders share their expertise, perspectives, and industry insights with legal and technology audiences in every vertical we serve. • Establish the KPIs, reporting framework, and measurement strategy that connect social media efforts to brand awareness, influence, engagement, and business outcomes. • Grow NetDocuments' audience, share of voice, and industry influence while driving engagement with legal professionals and technology decision-makers. • Identify and capitalize on industry conversations, market trends, product launches, customer stories, and cultural moments that strengthen NetDocuments' position as a category leader. • Own social governance, including employee advocacy guidelines, social media policy, profile best practices, and evaluation of advocacy tools. • Actively engage with communities where legal and technology professionals gather, fostering relationships and building credibility for the NetDocuments brand. • Capture original content on-site at events, customer visits, and consumer interviews. • Serve as the editorial pulse of the company; bringing speed, judgment, and creativity to how NetDocuments shows up in the market every day. • Create scalable programs that bring executive and SME expertise to life through LinkedIn Live, short-form video, podcasts, webinars, customer interviews, and other emerging content formats. • Own and execute the organic social media strategy, including promotion of reports, campaigns, and thought leadership content, while partnering with demand generation teams to align organic and paid social efforts. • Demonstrated experience leveraging organic social media as a demand generation channel to drive audience growth, engagement, and business outcomes.

🎯 Requirements

• 6+ years of B2B social media experience, with demonstrated ownership of both organic and paid social programs. • Exceptional writing, editing, and storytelling skills with the ability to adapt voice, tone, and message for various audiences. • Proven success growing executive, thought leadership, or corporate brands on LinkedIn and other professional platforms. • Strong analytical mindset with experience defining KPIs, setting targets, and communicating performance insights to stakeholders and executive audiences. • Demonstrated ability to turn complex topics into engaging, accessible content that resonates with professional audiences. • Experience leveraging AI-powered marketing and social media tools to optimize content creation, distribution, and performance. • Experience producing and managing video content across formats, including LinkedIn Live events, customer interviews, executive video series, webinars, podcasts, short-form social videos, and on-demand thought leadership content, using tools such as StreamYard, Riverside, Zoom, Adobe Premiere Pro, Descript, or similar platforms.

🏖️ Benefits

• 90% healthcare premiums company covered • HSA company contribution • 401K match at 4% with immediate vesting • Flexible PTO (typically 3 to 4 weeks a year) • 9 paid holidays • Monthly contributions for wellness • Access to LinkedIn learning with monthly dedicated time to explore

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