Performance Marketer

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🕒 May 1

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NEXA Talent

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2023

🎯 Recruiter

Recruitment

NEXA Talent is a Sofia-based recruitment agency founded by Dani, who started in executive search in London and returned to Bulgaria to connect local businesses with qualified candidates. The firm focuses on sourcing, evaluating, and presenting candidates to potential employers while handling candidate personal data responsibly and securely. NEXA Talent operates from a co-working space in Sofia and retains candidate information for recruitment purposes with clear data access and privacy practices.

📋 Description

• Take full responsibility for one or more paid acquisition channels, with the opportunity to expand scope based on results • Scale existing campaigns while maintaining efficiency targets • Build and refine acquisition funnels with a strong focus on measurable growth • Run rapid testing cycles across creatives, audiences, and placements to improve key metrics such as CAC and LTV • Monitor and evaluate campaign performance on a daily basis using tools such as GA4, Voluum, and internal dashboards • Translate data into actionable insights, focusing on CPA, ROAS, retention, and cohort performance • Develop and maintain reporting frameworks that support both strategic planning and day-to-day decision-making • Lead the creative briefing process by defining angles, messaging, and formats based on performance data • Collaborate with content and product teams to launch and optimize high-converting landing pages • Continuously test and refine funnels to improve conversion rates and reduce creative fatigue • Build and manage relationships with traffic sources, including negotiating placements and custom deals • Identify and evaluate new acquisition channels, tools, and formats • Stay informed on platform updates, policy changes, and algorithm shifts, adapting strategies accordingly • Identify opportunities to streamline workflows through automation and internal tooling • Create structured processes, playbooks, and experimentation frameworks to enable scalable growth

🎯 Requirements

• 4–10+ years in performance marketing or user acquisition • Proven experience managing substantial monthly paid media budgets (ranging from mid to high six figures and beyond) • End-to-end ownership of campaign execution, optimization, and results • Hands-on experience with platforms such as Meta, TikTok, Snapchat, Apple Search Ads, or native networks • Strong analytical capabilities, including experience with tracking systems, dashboards, and tools like GA4 and Voluum • Ability to translate data into creative strategy and iterate quickly • Experience optimizing landing pages and conversion funnels

🏖️ Benefits

• Flexible engagement model, with preference for long-term B2B collaboration • Fully remote work environment with location flexibility • 20 working days of paid time off annually • Annual in-person team gathering • Monthly health and wellness allowance, plus access to professional support services for employees and their families • Co-working budget to support productivity and collaboration • Dedicated learning and development budget • Company-provided laptop and additional home office support • Access to leading AI and productivity tools to enhance performance and experimentation