Director of Foodservice

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🕒 October 28, 2025

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Logo of Nielsen-Massey Vanillas

Nielsen-Massey Vanillas

51 - 200 employees

Founded 1907

🤝 B2B

🛒 Retail

🛍️ eCommerce

B2B • Retail • eCommerce

Nielsen-Massey Vanillas is a century-old specialty producer and global supplier of premium vanilla products and flavor extracts. The company makes and sells pure vanilla extracts, vanilla bean pastes, powders, whole beans and other flavorings to both professional (foodservice, industrial, wholesale) and consumer markets, and offers online retail ordering and distribution. Nielsen-Massey emphasizes high-quality sourcing, proprietary cold-extraction processes, sustainability and certifications (including organic and Fairtrade) to serve bakers, chefs and food manufacturers worldwide.

📋 Description

• Deliver/exceed NMV annual Sales Volume & Operating Profit Objectives in Foodservice with focus on Broad Line distributor partnerships. • Develop a strategic plan that encompasses multi-year growth plans outlining revenue, profit potential, and go to market strategy. • Develop and execute strategic plans to grow sales in commercial, hospitality, and non-commercial foodservice channels. • Identify and prioritize high-potential accounts and segments for targeted growth. • Collaborate with marketing and innovation teams to tailor product offerings and messaging for foodservice applications. • Build and maintain strong relationships with key broadline distributors (e.g., Sysco, US Foods, PFG). • Manage pricing, trade programs, and promotional calendars to drive distributor engagement and performance. • Lead customer presentations, negotiations, and joint business planning with strategic accounts. • Attend industry trade shows, conferences, and customer events to represent the brand and identify new opportunities. • Serve as the voice of the foodservice customer internally, advocating for their needs and opportunities.

🎯 Requirements

• Strong knowledge and at least five years’ experience working for or with one or more Big 6 Broad Line distributors in North America. • Bachelor’s Degree or equivalent in Sales, Marketing or Business, with/or a minimum of 5 years’ related experience demonstrating success in managing and selling in the Food Service channel. • Outstanding writing, communication, and presentation skills. • Proven ability to meet essential deadlines. • Excellent multi-tasking and prioritization skills. • Strong interpersonal and communication skills and superior organizational skills. • Ability to interact with all levels of the organization. • Familiarity with Customer Relationship Management.

🏖️ Benefits

• Monthly Auto Allowance • 401k Plan and up to 4% company matching • Health insurance • Dental insurance • Vision insurance • Life insurance • Health Reimbursement Arrangement or Health Savings Account • Flexible Spending Accounts (FSA) - Health, Dependent Care, and Commuter • Paid Holidays • Paid Time Off (PTO) • Tuition Reimbursement • Paid Parental Leave • Bereavement • Short Term Disability • Weekly paychecks • Rewards & Recognition Programs • Employee Referral Program • Employee Assistance Programs (EAP) • Annual Bonus Program

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