Senior Product Manager – Monetization and Expansion

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🔥 4 minutes ago

🇷🇸 Serbia – Remote

⏰ Full Time

🟠 Senior

✅ Product Manager

👻 Ghost score 10%

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Logo of Novakid Inc

Novakid Inc

201 - 500 employees

Founded 2017

📚 Education

👥 B2C

Education • Ecommerce • B2C

Novakid Inc. is an online English school designed specifically for children aged 4 to 12. The platform offers interactive lessons centered around language immersion with native-speaking teachers, tailored to align with European educational standards. Featuring various age-appropriate programs, speaking groups, and engaging learning materials, Novakid emphasizes a fun learning environment to build confidence and fluency in English for young learners globally.

📋 Description

• Own how existing Novakid families discover and buy additional courses, products and services • Own product metrics including added revenue and ARPU • Turn the Parent Area and other in-product touchpoints into a scalable self-service channel for add-ons and upgrades • Own product, offer, pricing and experimentation decisions • Work with designers, developers, analytical resources and research resources • Own the Parent Area roadmap as a storefront for add-ons and upgrades • Improve purchase, upgrade and win-back journeys to increase conversion from offer view to paid • Build configurable catalogue, bundling, pricing and promotional logic • Run experimentation programmes for offers, bundles and pricing with guardrails on retention, refunds and parent satisfaction • Define product events and eligibility signals for in-app nudges and CRM segments • Work with Content and Pedagogy to discover, validate and launch new paid educational products • Adapt flows by market, balancing self-service and manager-assisted buying and local pricing conditions

🎯 Requirements

• 4+ years’ experience in a PM role, including 2+ years owning monetization, pricing, checkout or subscription growth in a B2C subscription product • A track record of shipping in-product upsell, cross-sell or add-on flows with measurable revenue impact • Strong experimentation skills: test design, sample sizing, guardrails and honest readouts • Understanding of subscription billing, entitlements and payment providers such as Stripe • EdTech or family products experience, where parent and child are different users, is a strong plus • Ability to thrive in a 100% remote, distributed team environment with core hours GMT+3 • Mastery of tools like JIRA and Slack • Excellent spoken and written English

🏖️ Benefits

• Fully remote work • A chance to shape the future of AI-driven education • A fun, dynamic team that loves building innovative products • Unlimited holidays, because we trust you to deliver

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