Local Marketing Manager

🕒 2 days ago

🌽 Illinois – Remote

🌽 Illinois – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

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Nutrabolt

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2002

👥 B2C

🧘 Wellness

🛒 Retail

💰 $863M Secondary Market - Nutrabolt on 2022-12

B2C • Wellness • Retail

Nutrabolt is an Austin-based global active health and wellness company that develops, markets, and distributes performance-focused nutrition and beverage products, including the C4 Energy, Cellucor, and XTEND brands. The company produces energy drinks, pre-workout powders, hydration mixes, and other sports nutrition products aimed at athletes and fitness enthusiasts, and it pursues broad retail and distribution partnerships to expand global reach. Nutrabolt emphasizes athlete endorsements and sports sponsorships, corporate responsibility (ESG and plastic-neutral initiatives), and building a strong workplace culture.

📋 Description

• Own and execute the local marketing strategy for assigned market, translating national brand priorities into culturally relevant, high-impact local programs • Plan, manage, and optimize field marketing, sampling, and experiential activations at key moments in local culture (events, campuses, retail, fitness, nightlife, community) • Lead, coach, and manage Field Marketing Managers and Brand Ambassadors, ensuring best-in-class execution, professionalism, and brand representation • Build and manage local partnerships with retailers, gyms, colleges, events, talent, athletes, and influencers to drive awareness and trial • Serve as the local market expert and brand voice, providing insights on culture, trends, competitors, and opportunities unique to the region • Partner closely with Sales, DSD partners, and Retail Marketing to support launches, promotions, and in-store execution that drive velocity • Oversee budget management, resource allocation, and vendor coordination to maximize impact and efficiency • Track, analyze, and report on key KPIs (events executed, samples distributed, impressions, household penetration indicators, velocity drivers) • Identify what’s working locally and optimize or pivot strategies to improve performance and scale best practices across markets • Ensure all activations and partnerships are on-brand, compliant, and operationally sound

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, Business, PR or related field • 3-5 years of experience in marketing and/or event planning • Experience working with Beverage DSD’s and/or distribution partners • Has demonstrated leadership ability • Experience managing and developing field or local marketing teams (hiring, coaching, performance management) • Experience partnering cross-functionally with Sales, Retail Marketing, Influencer/Talent, and Brand teams • Strong budget ownership experience, including forecasting, spend tracking, and ROI optimization • Proficiency in Microsoft Word, Excel, and Outlook • Is extremely organized and can juggle multiple, competing priorities • Ability to carry 50lbs+ and meet physical demands of the job

🏖️ Benefits

• competitive health insurance • life insurance • mental wellness programs • 401K matching • a Lifestyle Spending Account • unlimited vacation paid time off • volunteer time off • discounts on C4 Energy, Cellucor, and XTEND products • paid parental leave • reimbursement for expenses related to childcare, fertility treatments, legal fees