Brand Manager – Brand, PR and Personal Branding

🔥 12 hours ago

🇩🇪 Germany – Remote

💵 €50k - €65k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

💃 Brand Manager

👻 Ghost score 13%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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nutri+

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2013

🍽️ Food & Beverage

🏥 Healthcare

💼 Consulting

Food & Beverage • Healthcare • Consulting

nutri+ is a German-based direct-to-consumer nutrition brand offering a wide range of vegan sports nutrition, protein-rich foods and dietary supplements. The company develops and manufactures protein powders, protein snacks (bars, puddings), functional beverages (e. g. , protein coffee), and vitamin/mineral formulations under strict quality standards (IFS, GMP), with an emphasis on plant-based, vegan formulations. nutri+ sells primarily through its online shop, markets to fitness-minded and health-conscious consumers, and emphasizes sustainability and donations to animal and environmental causes.

📋 Description

• Develop the brand strategy, positioning, target audiences and key messages • Ensure consistent and recognizable communication across all relevant channels • Develop relevant topics, stories and communication opportunities for the brand • Build and manage PR and public relations activities • Coordinate collaboration with media, partners and external service providers • Develop a personal branding strategy for the management team and selected team members • Support brand ambassadors with topic development, positioning and content planning • Create strategic briefs and work closely with the marketing and design teams • Monitor the market, target audiences and competitors, and identify relevant topics and opportunities • Analyze the impact of brand communications and continuously improve them • Build long-term partnerships

🎯 Requirements

• At least 3 years of experience in brand management, brand communications, PR or a comparable role • Understanding of how brands are built, positioned and developed over the long term • Alignment with our values and philosophy; an interest in animal welfare would be ideal • Excellent understanding of target audiences, storytelling and relevant communication topics • Ability to translate complex content into clear, comprehensible and emotionally engaging messages • Strategic, independent working style combined with a strong hands-on mentality • Ability to bring together different stakeholders and work closely with marketing, design and management • Excellent German language skills and an outstanding feel for language • Initiative, a strong sense of responsibility and enthusiasm for actively building a new area of the business • Residence in Germany • Application documents: CV, cover letter including salary expectations and earliest possible start date, and references/certificates

🏖️ Benefits

• 100% remote – work from anywhere in Germany • 30 days of paid vacation per year • A newly created position with significant creative freedom • The opportunity to build our brand, PR and personal branding activities from the ground up • Close collaboration with our management team • A motivated, committed team united by a shared mission • Regular team events • Monthly non-cash benefits via Edenred • Attractive employee discounts • The opportunity to make a direct impact on the success of a sustainability-focused company