Performance Marketer

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May 29

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Oceans

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Recruitment • HR Tech • B2B

Oceans is a company that provides highly skilled, global remote talent to businesses in various sectors such as operations, finance, marketing, and administration. They are focused on fixing the outdated reputation of outsourcing by offering experienced and motivated professionals—referred to as 'Divers'—who seamlessly integrate into companies, significantly contributing to their success. Oceans prides itself on ensuring strong matches between their clients and Divers through a meticulous selection process, offering continuous upskilling, high retention rates, and exceptional client support. They cater to startups, e-commerce businesses, small businesses, and solopreneurs, enabling them to scale efficiently with top-notch remote talent.

201 - 500 employees

🎯 Recruiter

👥 HR Tech

🤝 B2B

📋 Description

• Work with U.S. Startups and C-Suite Execs as an Oceans Performance Marketer • Develop and execute performance marketing strategies to drive customer acquisition, engagement, and retention • Identify and prioritize key performance marketing channels, including PPC, display advertising, and affiliate marketing • Plan, launch, and manage performance marketing campaigns across various paid channels • Conduct keyword research, audience targeting, ad creation, and bid management • Optimize campaigns continuously to improve key performance metrics (CPC, CTR, CPA, ROAS, etc.) • Track, analyze, and report on campaign performance using analytics tools • Develop and maintain dashboards to monitor KPIs and provide actionable insights • Conduct A/B testing and multivariate testing to optimize ad creatives, landing pages, and conversion funnels • Monitor spend and performance daily to ensure campaigns stay within budget and deliver expected results • Make data-driven decisions to reallocate budget as needed to optimize performance • Collaborate with the web development team to optimize landing pages and conversion paths • Utilize heatmaps and user feedback to identify areas for improvement

🎯 Requirements

• Language: Professional fluency in English, with superb communication skills (reading, writing, speaking) • Experience: At least 4 years of experience in performance marketing • Essential Skills: • Proficiency in digital marketing tools (HubSpot, Salesforce, Klaviyo, Mailchimp, Optimizely, VWO) • Proficiency in digital marketing platforms (Google Ads, Facebook Ads, LinkedIn Ads, Google Analytics, etc.) • Strong analytical skills with the ability to interpret data and make data-driven decisions • Excellent understanding of PPC, display advertising, social media advertising, and other performance marketing channels • Experience with A/B testing, conversion rate optimization, and campaign analysis • Strong project management skills with the ability to manage multiple projects simultaneously • Understanding of user experience (UX) and customer journey mapping • Education: Bachelor’s degree in Marketing, Business, or relevant work experience

🏖️ Benefits

• Unique lucrative opportunity to work with global start ups that could 10x your career. • Fully Remote work. • Competitive pay and always paid in USD.