Social Media Specialist

🕒 May 12

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Ookla

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2006

📡 Telecommunications

🏢 Enterprise

Telecommunications • Enterprise

Ookla is a leading provider of network intelligence and connectivity insights. The company offers a wide range of solutions including network planning and optimization, service disruption management, and network testing. Ookla's products, such as Speedtest, Downdetector, and Ekahau, are used by mobile network operators, internet service providers, governments, and enterprises to enhance digital experiences and optimize network performance. Ookla also provides market reports and data-driven insights that inform policy and infrastructure decisions related to telecommunications. Trusted by consumers, businesses, operators, and governments worldwide, Ookla plays a critical role in measuring and analyzing network performance and quality of service.

📋 Description

• Develop and execute comprehensive social media strategies across Ookla and our corresponding brands: Speedtest, Downdetector, Ekahau, and RootMetrics • Manage and grow our presence across LinkedIn, Twitter, Facebook, Instagram, TikTok, and other relevant platforms • Create engaging, well-researched content that resonates with our technical and consumer audiences • Collaborate with industry analysts and thought leaders to develop compelling thought leadership content • Monitor social media trends and implement innovative approaches to engage our audience • Navigate social media relationships with strategic partners while navigating complex industry dynamics • Analyze social media metrics and provide actionable insights to optimize performance • Develop and manage content calendars across all platforms • Execute and report on paid social media campaigns that drive measurable business results • Create engaging multimedia content including short-form videos for platforms like TikTok and Instagram Reels • Support as necessary additional initiatives driven by the Product Marketing team

🎯 Requirements

• 2-3+ years experience in marketing, communications, or a related field • Bachelors Degree in Mass Communications or equivalent working experience • Experience managing social media channels, with demonstrated success in growing engagement and audience • Strong content creation skills across various formats (text, image, video) • Experience with video editing software (Final Cut, Adobe Premier, Capcut, Camtasia) • Excellent writing and editing skills with meticulous attention to detail • Strong project management skills with the ability to manage multiple priorities and deadlines in a fast-paced environment • Team player with strong interpersonal skills and the ability to collaborate effectively across departments • Creative thinker with the ability to generate innovative marketing ideas and strategies

🏖️ Benefits

• comprehensive medical, dental, and vision coverage • life and disability benefits • Flexible Spending Accounts (FSAs) • 401(k) with company match • Employee Stock Purchase Plan • Flexible Time Off • Volunteer Time Off • paid holidays • family building and caregiving support • generous Family Care and Parental leave • Fitness Reimbursement • access to wellness programs