Director, Search Strategy

Job not on LinkedIn

🕒 5 days ago

🇺🇸 United States – Remote

💵 $110k - $135k / year

⏰ Full Time

🔴 Lead

👔 Director

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Orchestra

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2022

🏢 Enterprise

📱 Media

⚡ Productivity

Enterprise • Media • Productivity

Orchestra is a communications company designed for the new media landscape. It integrates a team of top data scientists, strategists, and storytellers to provide clients with exceptional expertise and flexibility for complex business and communication needs. The company employs a strategic approach by assembling custom teams around client goals, with a dedicated leader to oversee projects. Orchestra constantly measures results, adapts strategies, and adds fresh expertise to meet evolving organization demands.

📋 Description

• The Director of Search Strategy is a strategic leader responsible for building, scaling, and operationalizing Orchestra’s AEO (AI-Enhanced Optimization) intelligence offering. • You will architect the frameworks, tools, methodologies, and insight engines that power our clients’ discoverability in an AI-driven search landscape. • This role elevates beyond execution — it is about designing the system that enables Orchestra to deliver cutting-edge search intelligence at scale. • You will develop a cohesive AEO insights discipline that blends data science, AI-driven search analytics, strategic storytelling, and audience understanding; ensuring our clients not only appear in traditional search but are also surfaced, summarized, and recommended by emerging AI-driven engines and multimodal interfaces. • You will collaborate extensively across the Strategy, Insights, and Product teams to translate complex AEO data into compelling narratives and actionable recommendations. • In close partnership with the Product team, you will help shape the development of new systems, data models, automation workflows, and internal platforms that advance Orchestra’s search intelligence capabilities.

🎯 Requirements

• 8–12 years of experience in SEO/AEO, digital strategy, or content intelligence, ideally in an agency or consultancy environment • Deep expertise in search algorithms, structured data and semantic optimization • Strong understanding of audience intent and narrative strategy • Hands-on experience using AI and LLM tools (e.g., ChatGPT, Gemini, Claude, Perplexity) to inform strategy or workflows • Ability to synthesize large data sets into clear, visual and actionable insights • Experience productizing insights into scalable tools, frameworks, or platforms • Familiarity with search tools (Ahrefs, SEMrush, Screaming Frog, Google Search Console) and emerging AI analytics platforms • Strong analytical and problem-solving skills, with the ability to communicate complex ideas to non-technical audiences • Excellent written and verbal communication skills • Curiosity and vision for how search is evolving in an AI-powered ecosystem.

🏖️ Benefits

• People of all backgrounds and abilities are strongly encouraged to apply. • Opportunities for advancement exist, and we are committed to helping all staff develop and grow.