Marketing Product Manager, PET Finder

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🔥 59 minutes ago

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PAJ

WebsiteLinkedInAll Job Openings

1 - 10 employees

💼 Consulting

📚 Education

Consulting • Education

PAJ is a collective of young consultants and researchers united by a common interest in work, its reality, its evolution, and the challenges it presents. Combining research with a multidisciplinary approach, PAJ's team supports, advises, and conducts studies for organizations facing issues related to work and sustainable development.

📋 Description

• Full ownership of GPS pet tracking devices — from feature development to market positioning • Identify new target audiences and market opportunities to expand the customer base • Monitor project progress, align outcomes with predefined KPIs, and conduct competitive and market analyses • Create sales collateral such as ad creatives, landing page copy, and platform-specific content • Manage communication with internal and external stakeholders • Develop and execute marketing campaigns with the marketing team, focusing on paid social advertising, organic social content, and email automation • Identify potential risks and develop contingency plans • Lead UGC and influencer strategies, brief creators, and review content for brand compliance

🎯 Requirements

• Experience in product management and/or marketing, ideally in tracking, pet tech, or software solutions • Expert or strong knowledge of paid social advertising, especially Meta Ads Manager and TikTok Ads • Proven campaign successes and measurable revenue growth • Analytical and strategic mindset with a hands-on approach • Excellent communication and negotiation skills • Ability to convincingly present product benefits in German, French, and English • Solid project management skills and ability to coordinate multiple teams • Experience with B2C customers • Familiarity with SaaS or hardware products • Deep understanding of the target audience of dog owners and strong affinity for animals • German language skills at C1/C2 level • French language skills at C1/C2 level • English language skills at B2/C1 level

🏖️ Benefits

• Sports subscription included • Day off on your birthday • Growth opportunities for outstanding performance • 100% remote — work from anywhere in the world • Open communication culture • Familial atmosphere and supportive team • Flat hierarchies • Varied responsibilities