Director of Product Marketing

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July 15

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Cortex by Palo Alto Networks

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Cybersecurity • AI • Software

Cortex by Palo Alto Networks is an AI-powered cybersecurity platform designed to enhance real-time security operations across the enterprise and cloud environments. It provides a comprehensive suite of solutions including threat detection, incident response, and security automation to protect organizations from sophisticated cyber threats and streamline security management. The platform emphasizes proactive security measures and integrates seamlessly with various systems, supporting businesses in managing their cybersecurity posture effectively.

51 - 200 employees

Founded 2005

🔒 Cybersecurity

📋 Description

• Develop and own the Cortex product marketing strategy, from positioning and messaging to competitive analysis and market research • Partner closely with Product Management to shape roadmap communications and ensure new features are successfully launched and adopted • Work with Sales to create enablement materials, case studies, and collateral that effectively communicate Cortex’s value proposition • Lead customer segmentation and persona development to refine targeting strategies across channels • Drive Cortex’s participation in analyst relations, customer advisory boards, and thought leadership initiatives • Measure and optimize the effectiveness of product marketing activities and refine strategies based on data and insights • Build and grow a high-performing product marketing function as we scale

🎯 Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent work experience • 8+ years of experience in product marketing, preferably at a B2B SaaS company; developer tools or infrastructure experience is a plus • Experience owning messaging frameworks, product launches, and go-to-market plans • Experience working closely with Sales, Product, and Customer Success teams to drive adoption and revenue • Solid fundamental skills in positioning, storytelling, competitive research, and market segmentation • Strong communication and collaboration skills, with a knack for simplifying complex concepts • Ability to mentor and build a team as we continue to grow

🏖️ Benefits

• Competitive salary and equity • National medical, dental & vision insurance (we cover 100%!) • Fully covered life insurance • $400 monthly perks stipend • $1000 yearly Learning & Development stipend • 401k plan • Pet Insurance • Unlimited PTO • Remote & flexible working hours • Gender-neutral parental leave • All-Company Retreats (previously San Diego, Miami, Austin, New York City)