Creative Producer

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Palta

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2016

🤖 Artificial Intelligence

👥 B2C

🧘 Wellness

💰 $100M Series B - Palta on 2021-08

Artificial Intelligence • B2C • Wellness

Palta is a global holding company and portfolio of preventative digital health and wellness brands that build consumer-facing mobile apps and AI-powered virtual coaches. The group develops and operates large-scale B2C health and wellness products — including women's health, AI weight-management coaching, fitness coaching, and AI-driven skincare — with a focus on preventative care and personalized guidance. Palta emphasizes deep tech and data-driven solutions to make preventative healthcare and wellness accessible at scale.

📋 Description

• Shape and execute the creative direction across Meta, Google, and other placements—both static and video • Partner with UA, Creative Strategist, AI squad team, as well as the internal design team, to spark strategy discovery, ensure alignment, and drive execution excellence • Guide and empower a team of motion and graphic designers to produce a high volume of creative assets • Lead the production pipeline from marketing research and brief to delivery, ensuring timelines, feedback loops, and quality standards are maintained • Collaborate closely with the UA team to implement testing strategies, interpret results, and iterate based on performance insights • Work toward shared KPIs with the UA and Creative Production teams • Improve operational efficiency to scale product angle exploration, while maintaining creative quality and strategic alignment.

🎯 Requirements

• 5+ years in creative production, with strong experience in performance marketing for mobile apps • 2+ years leading creative teams, with a track record of scaling output and improving creative performance • Solid knowledge of Meta, TikTok and Google ad platforms and formats • Experience leading both video and static asset production for user acquisition (cyclic production with regular sprints) • Preferably, a background in motion design and the ability to work hands-on to develop and refine design concepts • Ability to spot emerging content formats, hooks, and cultural signals before they peak • Experience integrating AI tools into daily workflows and production cycles • Understanding of creative performance metrics and a data-informed approach to iteration • Strong organizational skills and cross-functional communication abilities • Would be a plus: Experience executing creative strategy for fitness and wellness products.

🏖️ Benefits

• Open-minded teams, a welcoming and inclusive company culture, plus the opportunity to make a real difference with a game-changing health tech product • A competitive payment package based on your unique expertise, skillset, and impact on the product • Flexible hours. We focus on your results, not how long you spend at your desk.