Digital Marketing Specialist, Shopify Specialist

🔥 57 minutes ago

🇵🇭 Philippines – Remote

💵 A$1.8k - A$2.5k / month

⏰ Full Time

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Pear Tree.

WebsiteLinkedInAll Job Openings

1 - 10 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Pear Tree is a Melbourne‑born offshore recruitment and hiring services company that connects Australian, US, and UK businesses directly with skilled offshore professionals (primarily from the Philippines) without agency markups. They provide end-to-end hiring support — sourcing, screening, skills assessments, video interviews, reference checks — and offer payroll, Employer‑of‑Record, and compliance assistance plus a six‑month replacement guarantee. Pear Tree recruits across IT, sales & marketing, finance, creative, admin and operations roles, emphasizing cost savings, direct pay to talent, and secure onboarding workflows.

📋 Description

• Take day-to-day ownership of the Shopify website • Maintain and optimize product pages, collections, navigation, menus, and site content • Ensure product information, imagery, descriptions, pricing, and promotional content are accurate and well presented • Improve product merchandising and collection structure • Review the customer journey from landing page through checkout and identify conversion issues • Implement usability, navigation, product discovery, and shopping experience improvements • Coordinate website promotions, seasonal campaigns, product launches, and sales • Analyze website behavior and implement conversion rate optimization improvements • Test page layouts, calls-to-action, messaging, offers, and merchandising • Improve mobile shopping experience and website usability • Improve on-page SEO, conduct keyword research, and resolve basic technical SEO issues • Manage and optimize Klaviyo campaigns, automated customer flows, segmentation, and lifecycle marketing • Support organic social media, content calendars, product and campaign promotion • Create digital assets, promotional banners, campaign graphics, product creative, and ad creative • Progressively support Meta and Google advertising campaigns, including audience, creative, landing page, budget, and performance optimization • Monitor e-commerce, SEO, email, social, and paid media metrics • Report trends, issues, growth opportunities, and practical recommendations using performance data

🎯 Requirements

• Proven experience in digital marketing with a strong Shopify/e-commerce focus • Strong hands-on experience managing and optimizing Shopify websites • Demonstrated understanding of conversion rate optimization and e-commerce customer journeys • Experience with SEO and on-page website optimization • Experience with email marketing and marketing automation • Strong understanding of digital marketing fundamentals across organic and paid channels • Graphic design capability and ability to produce quality digital marketing assets • Experience supporting or managing social media marketing • Strong analytical skills and ability to use data to identify opportunities • Good understanding of e-commerce metrics including conversion rate, traffic, average order value, customer acquisition, and revenue • Excellent written English and attention to detail • Strong organization and ability to manage multiple digital priorities • Proactive approach with the ability to independently identify and implement improvements • Strong previous experience working with Shopify-based retail or e-commerce brands • Previous experience with Klaviyo • Proven experience improving website conversion rates • Experience managing Meta Ads and Google Ads • Experience with fashion, lifestyle, beauty, homewares, or consumer retail brands • Strong graphic design and ad creative portfolio • Experience with customer segmentation and lifecycle marketing • Understanding of Australian e-commerce and consumer behaviour • Experience working with an Australian retail business • Ability to combine creative marketing skills with strong commercial and analytical thinking

🏖️ Benefits

• Australian public holidays • Working Australian hours