Digital Marketing Specialist

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🕒 May 14

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Pear Tree.

WebsiteLinkedInAll Job Openings

1 - 10 employees

🎯 Recruiter

👥 HR Tech

🤝 B2B

Recruitment • HR Tech • B2B

Pear Tree is a Melbourne‑born offshore recruitment and hiring services company that connects Australian, US, and UK businesses directly with skilled offshore professionals (primarily from the Philippines) without agency markups. They provide end-to-end hiring support — sourcing, screening, skills assessments, video interviews, reference checks — and offer payroll, Employer‑of‑Record, and compliance assistance plus a six‑month replacement guarantee. Pear Tree recruits across IT, sales & marketing, finance, creative, admin and operations roles, emphasizing cost savings, direct pay to talent, and secure onboarding workflows.

📋 Description

• Plan, create, and execute digital marketing campaigns across channels (social media, email, search engines, display ads, etc.). • Manage social media accounts and content calendars. • Conduct SEO and SEM strategies to improve website visibility and ranking. • Analyze website traffic, campaign performance, and other key metrics to optimize strategies. • Collaborate with the design and content teams to create engaging marketing materials. • Manage email marketing campaigns and automation workflows. • Stay up-to-date with digital marketing trends, tools, and best practices. • Assist in managing paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.). • Monitor competitor activity and market trends to identify opportunities. • Website creation and design, ensuring websites are visually appealing, user-friendly, and aligned with brand standards.

🎯 Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field (or equivalent experience). • At least 1 to 3 years proven experience in digital marketing or related field. • Must have digital marketing experience with Australian or New Zealand clients, companies, or agencies. • Strong understanding of SEO, SEM, PPC, email marketing, and social media marketing. • Experience with digital marketing tools (Google Analytics, Google Ads, Facebook Business Manager, etc.). • Proficient in content creation, copywriting, and basic graphic design is a plus. • Strong analytical skills and ability to interpret data to make informed decisions. • Excellent communication and collaboration skills. • Familiarity with CRM tools and marketing automation platforms is a plus. • Basic image editing capability (Canva, Photoshop, etc.) • Familiarity with website performance and UX best practices • **PORTFOLIO** is required.

🏖️ Benefits

• Competitive salary based on experience and skill set • 100% remote role — work from home anywhere in the Philippines • Paid local holidays aligned with the UK business calendar • Opportunities for training and professional growth • Work directly with a supportive UK team — no agency middleman • Long-term engagement with a stable and growing business