E-commerce Digital Marketing Specialist – SEO, Paid Media

🔥 1 hour ago

🇵🇭 Philippines – Remote

⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

🌐 Digital Marketing

Where this job comes from

Posted on Pear Tree.'s careers page, not through a job board

First seen by Remote Rocketship 1 hour ago

Logo of Pear Tree.

Pear Tree.

1 - 10 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Pear Tree is a Melbourne‑born offshore recruitment and hiring services company that connects Australian, US, and UK businesses directly with skilled offshore professionals (primarily from the Philippines) without agency markups. They provide end-to-end hiring support — sourcing, screening, skills assessments, video interviews, reference checks — and offer payroll, Employer‑of‑Record, and compliance assistance plus a six‑month replacement guarantee. Pear Tree recruits across IT, sales & marketing, finance, creative, admin and operations roles, emphasizing cost savings, direct pay to talent, and secure onboarding workflows.

📋 Description

• Create, manage and optimise advertising campaigns across Facebook, Instagram and Google. • Monitor campaign performance, advertising spend and return on ad spend (ROAS). • Identify opportunities to improve audience targeting, engagement and online sales. • Conduct keyword research and improve website visibility on search engines. • Optimise product descriptions, website pages and collections. • Monitor organic traffic and identify opportunities to improve search performance. • Plan and create engaging content for Instagram, Facebook and other social platforms. • Produce short-form videos, Reels, graphics, captions and promotional materials. • Repurpose photography and video assets into marketing content. • Ensure all content reflects the brand's tone, identity and visual direction. • Manage the Shopify store, including product listings, collections, promotions and website updates. • Create and manage email campaigns and automated customer journeys using Klaviyo or similar platforms. • Develop customer segments and campaigns for abandoned carts, welcome emails and post-purchase engagement. • Support seasonal campaigns and new product launches. • Track website traffic, conversion rates, sales and campaign performance. • Provide regular performance updates and actionable recommendations. • Collaborate with the founders, photographers, videographers and other external partners. • Support the digital marketing strategy as the business introduces new products.

🎯 Requirements

• 3–5+ years of hands-on digital marketing experience, preferably within e-commerce or direct-to-consumer brands. • Experience managing Shopify or similar e-commerce platforms. • Practical experience with Meta Ads and digital advertising campaigns. • Working knowledge of SEO, keyword research and website optimisation. • Strong content creation skills, including Canva and CapCut or equivalent tools. • Experience with Klaviyo or other email marketing platforms. • Excellent written English and copywriting skills. • Ability to work independently and manage multiple priorities. • Experience communicating with Australian customers or brands is highly desirable. • Availability to work full-time during Queensland business hours. • Experience managing Google Ads, including Shopping and Performance Max. • Background in gifting, beauty, lifestyle, homewares or other consumer product brands. • Experience with Amazon Seller Central or other online marketplaces. • Experience launching a new e-commerce brand or product. • Familiarity with AI-powered marketing and content creation tools.

🏖️ Benefits

• 100% Work From Home – no daily commute, office attendance or relocation. • Independent Contractor Arrangement – an opportunity to work independently under a service engagement rather than traditional employment. • Professional Autonomy – candidates provide their own home-office setup and manage their working environment. • Australian Business Exposure – direct experience supporting an Australian mortgage and finance broker. • Potential Tax Efficiency and Competitive Professional Fee

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