Lifestyle Marketing Associate – Account Director

🔥 5 minutes ago

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Power Digital Marketing

501 - 1000 employees

🤝 B2B

👥 B2C

B2B • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• You'll own a portfolio of 4–6 lifestyle accounts, high-AOV or high SKU count consumer durables. • You will serve as the primary strategic partner for your clients on a day-to-day basis, owning the narrative around performance, identifying growth opportunities, and ensuring all marketing efforts ladder up to business objectives. • As an AAD, you will act as the day-to-day strategic lead for Lifestyle clients, ensuring marketing efforts reflect full-funnel performance across longer purchase cycles and considered buying behavior. • You will guide clients through awareness, consideration, and conversion strategy, helping them understand performance beyond last-click attribution. • You'll partner with Project Managers to ensure execution stays on track, while collaborating with the Account Director to refine quarterly strategy and long-term growth plans.

🎯 Requirements

• 4–7 years in lifestyle, high-AOV, or considered-purchase marketing, with experience managing client relationships day-to-day • Understands full-funnel strategy: how awareness, consideration, and conversion channels interact and where measurement gaps tend to appear • Comfortable with multi-touch attribution limitations — knows what last-touch misses and can explain it clearly • Familiar with upper-funnel channels (content, SEO, YouTube, programmatic) at a working level • Has worked with brands where creative quality and storytelling are a competitive differentiator • Has experience managing clients through longer measurement cycles without losing their confidence • Strong written and verbal communication; can make a complex, multi-channel performance story legible to a non-technical client.

🏖️ Benefits

• Base salary paid in USD + commission opportunities • Unlimited Time Off available on day one • Fully flex work environment: full-remote, in-office, or hybrid • Healthcare stipend: $50/month to support your healthcare or insurance costs • National Holidays + 2 Mental Health Recharge Days per year • Unlimited opportunities for growth & leadership within a rapidly growing firm • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s) • Quarterly awards including prize money and recognition for outstanding performance • Opportunities to be involved in company DEI initiatives

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