Measurement Analyst

🔥 0 minutes ago

🇨🇴 Colombia – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

🧐 Analyst

👻 Ghost score 16%

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Logo of Power Digital Marketing

Power Digital Marketing

501 - 1000 employees

💼 Consulting

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Manage and recommend modern measurement strategies for marketing campaigns • Work with statistical modeling, experiment design for incremental impact, customer analysis, and attribution-based measurement • Utilize large amounts of data to identify meaningful performance insights and improvement opportunities using R, SQL, and Python • Communicate findings to internal Power Digital stakeholders, leading to recommended actions • Produce statistics-based performance forecasts • Employ AI technologies to enhance and optimize business processes • Use Power Digital's Nova ecosystem as it relates to the department • Coordinate delivery with teammates using Asana • Meet KPIs for analysis quality, clarity, accuracy, timely delivery, and internal communication and teamwork

🎯 Requirements

• Advanced proficiency in spoken and written English is required • Bachelor's degree in Marketing, Business Administration, or a related field • 2+ years of experience in marketing analytics • Strong data visualization skills using Looker, Tableau, PowerBI, or Excel • Proficiency in R or Python, and SQL • Experience with ETL tools, such as Funnel.io and Fivetran • Excellent communication and presentation skills • Understanding of data science concepts like statistical modeling, experiment design, limits of statistics, and data infrastructure to support data science • Ability to work independently and as part of a team • Strong attention to detail • Self-motivated and able to work under pressure • Nice to have: Experience with digital data collection tools (GA4, Google Tag Manager, Adobe Analytics) • Nice to have: Experience with ad platform reporting and data systems (3rd party pixels, product catalogs, and server-side tracking)

🏖️ Benefits

• Equal Opportunity Employer • Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process

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