Paid Advertising Specialist, Lead Generation

🔥 0 minutes ago

🇦🇷 Argentina – Remote

⏰ Full Time

🟠 Senior

🎣 Lead Generation

👻 Ghost score 14%

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Logo of Power Digital Marketing

Power Digital Marketing

501 - 1000 employees

💼 Consulting

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• Support execution and performance of paid advertising campaigns across the book of business • Partner with lead Strategists or independently own end-to-end strategy for selected core clients • Maintain accurate setup, tracking, naming conventions, and rigorous QA across Meta, Google, TikTok, and other paid advertising platforms • Independently manage timelines, budgets, pacing, and day-to-day performance • Execute and optimize paid advertising programs, including ad builds, reporting, pacing, and performance monitoring • Identify growth opportunities, form test hypotheses, and recommend data-backed optimizations aligned to client goals • Incorporate client objectives, constraints, and brand nuances into execution and strategy • Solve performance volatility, technical issues, and campaign pivots • Maintain budget pacing and flag risks or opportunities • Manage client testing roadmaps, project next steps, and experiment prioritization • Deliver on-time campaign launches, updates, and key deliverables • Prepare and present performance reports and recaps using clear data storytelling • Leverage Power Digital’s Nova ecosystem, including Power Circuit and nova Creative Affinity • Introduce ideas, efficiencies, frameworks, and process improvements • Utilize AI technologies to improve efficiency, performance analysis, and operational workflows

🎯 Requirements

• Proficiency in spoken and written English at an advanced level is required for this role. • 1-2 years of digital marketing; Agency experience a plus • 1+ years of experience with Direct Response marketing specifically in E-Commerce; Lead Gen and B2B a plus • 1+ years of experience with Meta or Google Ads for direct response campaigns; additional platforms a plus (TikTok Ads, LinkedIn Ads, Pinterest Ads, etc) • 1+ years' experience leading paid advertising strategy for direct response marketing efforts • 1+ years' experience with Google Analytics, Shopify; other technical platforms a plus • 1 year of client-facing experience and handling communications • Excellent Excel skills with clear understanding of advanced Excel features • Excellent data analytics skills • Highly dependable, self-starter, high energy, positive attitude with good organization, and time management skills • Entrepreneurial spirit with a passion for problem-solving, continued learning, and personal development

🏖️ Benefits

• Base salary paid in USD + commission opportunities • Unlimited Time Off available on day one • Fully flex work environment: full-remote, in-office, or hybrid • Healthcare stipend: $50/month to support your healthcare or insurance costs • National Holidays + 2 Mental Health Recharge Days per year • Unlimited opportunities for growth & leadership within a rapidly growing firm • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s) • Quarterly awards including prize money and recognition for outstanding performance • Opportunities to be involved in company DEI initiatives

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